Trade Sales Manager - North West & North Wales

Job Role: Area Trade Sales Manager

Location: North West & North Wales

Salary: £40,000, with Company Car & yearly bonus.

Lead, Grow, Succeed

Are you a sales professional who combines technical expertise with a talent for building lasting relationships? This opportunity lets you take ownership of a regional territory while solving complex technical challenges for clients.

What You'll Do:

Drive Regional Success

• Lead sales strategies across your designated territory
• Build relationships with contractors, local authorities, and housing associations
• Provide technical solutions that truly meet client needs
• Achieve and exceed sales targets through consultative selling

Share Your Technical Expertise

• Guide clients through hardware and software integration
• Offer technical support during the sales process
• Help customers specify the right products for their projects
• Work alongside the product development team to shape future solutions

Your Daily Impact:

• Meet with key decision-makers to understand their technical requirements
• Analyse market opportunities and competitor activities
• Create tailored solutions for complex client needs
• Manage client relationships through a dedicated CRM system
• Present regular performance updates to the management team

What You'll Need:

Essential Experience:

• 2-5 years in technical sales, consistently meeting targets
• Strong understanding of hardware and software integration
• Experience managing client relationships in a defined territory
• Proven track record in solution-based selling
• Comfort with CRM systems and sales reporting

Technical Knowledge:

• Background in energy, technology, or HVAC sectors
• Understanding of technical product specifications
• IEE electrical/electronic HNC/HND advantageous
• Ability to translate technical features into client benefits

Personal Qualities:

• Strong analytical and problem-solving abilities
• Excellent time management
• Clear communication at all levels
• Methodical approach to organisation
• Valid UK driving licence

What's In It For You:

• Autonomy to manage your territory
• Support for professional development
• Opportunity to influence product development

Location:

• Field-based role covering the North West & North Wales
• Regular travel within territory required
• Occasional overseas travel

This role offers the perfect blend of technical expertise and sales achievement. If you're ready to take ownership of a territory while applying your technical knowledge, we want to hear from you.