Senior In-App Media Buyer (Unity/Ironsource)

 Posted a month ago
  
 Cyprus
  
2-5 years experience
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AI Summary

Launch, scale, and optimize high-performance campaigns for WebView applications within the gambling vertical using platforms like Moloco and Unity. Coordinate with design and development teams to improve application effectiveness and develop comprehensive marketing funnels.

Bringing people back from boredom since 1994.

Parimatch is an online entertainment company with 30+ years in the game.

We create digital experiences where sports, culture, and technology meet — bold, immersive, and built to engage.

With 4,000+ professionals and operations in 15+ countries, Parimatch is a global ecosystem driven by performance, smart engineering, and style.

In this role, you will:

  • Launch, scale, and optimize high-performance campaigns for WebView applications within the Gambling vertical.

  • Primarily manage and optimize traffic via Moloco. Additionally manage IronSource, Mintegral, and Unity based on experience.

  • Analyze market trends using SPY services, generate detailed briefs for the design team, and evaluate/optimize creative performance.

  • PCoordinate with the development team to improve WebView application effectiveness (theming, design, and reference alignment).

  • Develop marketing scenarios and comprehensive funnels, including the strategy for push notifications.

Skills you’ll need to bring:

  • 2+ years of experience purchasing in-app traffic in the Gambling vertical.

  • Proven track record using IronSource, Unity Ads, or Mintegral.

  • Mandatory hands-on experience with Tier 1-2 Europe markets within the last 6 months (portfolio/cases required).

  • Practical experience in successfully scaling in-app advertising campaigns.

  • Deep understanding of WebView-based application flows and optimization.


We care about you:

Vacation: Reset. Recharge. Come back stronger.

Sick Leave Allowance: Health is power. We designed the system to support you.

Benefits Model: Your budget, your rules – spend it where it counts. Day one, it’s yours. No waiting, no barriers.

Motivation Bonus System: We see results. We reward drive. Our bonus system fuels performance and celebrates dedication – because excellence deserves recognition.

Training Balance: Learn fast. Grow faster. Upskill, stay ahead, and keep your edge sharp.

Team Building: Stronger together. We connect, compete, and celebrate – great teams don’t happen by accident.

Generation Program: Focused on boosting the potential of children within our families.

Work & Fun Balance: Driven at work, alive beyond it. Events, surprises, and shared moments keep our spirit high and our energy unstoppable.

Taking care of our people is an integral part of Parimatch shared values, ensuring a supportive and positive workplace culture.


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