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AI Summary
You will independently plan, launch, and optimize PPC campaigns across multiple channels while developing growth experiments to improve lead quality and conversion rates. Additionally, you will conduct market research and create SEO-driven content to support brand awareness and client marketing efforts.
Are you a growth-focused digital marketer with strong PPC expertise and the ability to identify, test, and scale opportunities across multiple marketing channels?
If you’re analytical, adaptable, and thrive in a dynamic remote environment, we’d love to hear from you!
At Scopic, we do marketing not only for our own global software brand but also for clients through our digital marketing agency, Scopic Studios. This means no two days are the same—you’ll work on diverse projects, across industries, and in collaboration with a team of 250+ professionals in 60+ countries.
This is a full-time remote position. Apply only if you’re excited by the idea of collaborating virtually with colleagues and clients worldwide.
What your day-to-day will look like:
- Independently plan, launch, manage, and optimize PPC campaigns across Google Ads, paid social, display, and remarketing.
- Analyze campaign and funnel performance to identify opportunities to improve lead quality, conversion rates, acquisition costs, and return on investment.
- Planning, implementing, and tracking digital marketing campaigns (email marketing, social media, content, paid campaigns).
- Develop and execute growth experiments across paid advertising, landing pages, email marketing, content, social media, and other relevant channels.
- Conduct market, audience, keyword, and competitor research to identify new acquisition and growth opportunities.
- Writing, proofreading, and editing SEO-driven content independently (minimal briefs; you’ll research and structure content yourself).
- Brainstorming and developing creative marketing campaigns for both Scopic and Scopic Studios clients.
- Optimizing web content and campaigns for visibility, engagement, and conversion.
- Collaborating with cross-functional teams to coordinate brand awareness and marketing efforts.
- Managing multiple projects in parallel while ensuring quality and timely delivery.
The skills and traits we’re looking for:
- 4+ years of hands-on digital or growth marketing experience across multiple channels.
- Strong practical expertise in PPC, with proven experience independently managing and optimizing Google Ads, Meta Ads, and other paid campaigns.
- Proven experience managing and scaling PPC campaigns with clear, data-backed results.
- Demonstrated experience improving meaningful performance metrics such as qualified leads, conversion rates, cost per acquisition, cost per lead, ROAS, or revenue.
- Proven problem-solving skills and an analytical mindset—able to identify challenges and propose smart, data-driven solutions.
- Experience designing, prioritizing, and evaluating marketing experiments rather than relying only on established campaign routines.
- Strong understanding of the complete acquisition funnel, from traffic generation and targeting to landing-page conversion, lead quality, and nurturing.
- Ability to identify the main constraint affecting growth and recommend practical, prioritized solutions.
- Experience auditing underperforming campaigns, funnels, or channels and turning findings into actionable plans.
- Strong knowledge of campaign structure, keyword strategy, bidding, targeting, negative keywords, audience segmentation, creative testing, and budget allocation.
- Strong writing skills with the ability to create clear, engaging, and SEO-optimized content independently.
- Broader experience in at least two additional areas such as email marketing, lead generation, conversion optimization, content marketing, SEO, social media, or marketing automation.
- Strong analytical and problem-solving skills, including the ability to work with incomplete data, question assumptions, and explain your reasoning.
- Versatile and adaptable—able to quickly learn new tools, industries, and campaign types.
- Excellent communication skills and fluency in English.
- Proactive, detail-oriented, and eager to contribute creative ideas.
Bonus points if you have:
- Experience with B2B lead generation and longer sales cycles.
- Experience with landing-page optimization and conversion rate optimization.
- Experience with email automation, lead nurturing, and CRM-based campaigns.
- Experience developing or managing structured growth experimentation programs.
- Familiarity with WordPress, Google Search Console, and Google Data Studio.
- Familiarity with GEO (Generative Engine Optimization)
The secret ingredients that make us special:
- Your growth is our growth. We invest in your future with paid training and other professional opportunities.
- We're industry innovators at the forefront of change. Equipped with the latest technologies and a team of knowledgeable colleagues by your side, you'll embrace new and interesting challenges.
- Your location. Your schedule. Pick your time zone, choose your preferred hours, and work from the place where you feel most at home.
- Flexibility and freedom are in our DNA! As long as you have a stable internet connection and the drive to thrive, you can travel and work from anywhere you like.
- A workload you can rely on. We'll set you enough tasks to keep that mind busy! At Scopic, we'll ensure you always have a consistent flow of engaging, challenging work to do.
- Recognition and reward. We acknowledge diligence and hard work through annual pay increases for good performance.
Down to business!
- Rate Range: Your starting rate is negotiable depending on your skills and experience.
- This is an hourly, independent contractor position. Compensation is based solely on hours worked. As an independent contractor role, this position does not include PTO.
- Compensation is paid monthly via wire transfer.
Our values:
Scopic is an equal-opportunity employer. We value diversity and do not discriminate on the basis of race, religion, color, marital status, national origin, gender, veteran status, sexual orientation, age, or disability status.
Have the skills, the drive, and the passion to join the Scopic family?
Apply today to join our growing team of remote professionals from around the world.
TERMS OF APPLICATION
By submitting an application;
- I consent that the data provided in this form, and the attached CV, will be used for Scopic's recruiting purposes and email communications.
- I consent to Scopic conducting an identity verification process as part of the hiring process. I understand that my personal information may be collected and processed for the purpose of verifying my identity in compliance with applicable laws.
Attention Job Seekers: Please be aware that scammers may be fraudulently using our company's name in hiring scams. To ensure your safety, all legitimate communication regarding job opportunities from our company will only come from email addresses ending with @scopicsoftware.com. Please exercise caution and report any suspicious activity to our official channels.
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