Remote Digital Marketing Specialist

Who We Are

At Luminultra, we don’t just test for microbes, we bring clarity to uncertainty. Our tools and services empower industries to get the insights they need to act with speed, precision and confidence. 

As a global leader in applied molecular diagnostics, we support organizations across the water, energy and food sectors - where microbial risks can threaten safety, compliance and operational performance. Through our suite of innovative testing solutions and expert services, we equip frontline teams with the insights they need to make high-stakes decisions quickly and accurately. Behind every test result is a deeper purpose: to help industries and communities thrive. From detecting early-stage contamination in food production, to ensuring asset integrity in complex industrial systems, to identifying pathogens in water networks, our work is about keeping essential operations moving with less risk and greater resilience.

Founded in 2003 and headquartered in Fredericton, New Brunswick, Luminultra has grown into a globally recognized company with a team located across Canada, the U.S., the UK and France. We’re united by a shared vision: a resilient world where industries and communities thrive with clarity and control over microbial risks.

Join us and be part of an innovative, collaborative team that shows up every day - for our customers, and for each other.

Where You’ll Work

We are open to remote work from one of the provinces that we are established in – Alberta, British Columbia, Ontario, New Brunswick, and Nova Scotia.

What You Will Do

Luminultra is recruiting a Digital Marketing Specialist to join our Marketing Team.

In this role, you will play a critical part in strengthening Luminultra’s digital presence and supporting our growth strategy through focused, measurable digital marketing execution. You will own and optimize our digital channels, helping us reach the right audiences, generate new business opportunities, and strengthen relationships with existing clients.

You’ll bring both strategic thinking and hands-on execution to the role, understanding business objectives, selecting the right digital tactics, bringing campaigns to life, and measuring their impact. You’ll work across our website, digital advertising, email marketing, account-based marketing and marketing technology ecosystem, while continuously looking for opportunities to improve performance and the customer journey.

Reporting to the Marketing Manager, you’ll collaborate closely with colleagues across our commercial function to turn growth objectives into effective digital campaigns and measurable results. 

As the Digital Marketing Specialist, you will support key organizational objectives and have key responsibilities such as:

This position offers a base salary range of $60,000-$70,000 CAD depending on experience, with the opportunity for increased compensation through our bonus program.

Who You Are

You're a curious, resourceful and results-oriented individual who enjoys both the strategic thinking and hands-on execution required to deliver effective digital marketing. You're comfortable working independently, digging into the details, troubleshooting problems and using data to understand what is working and where there are opportunities to improve. Additionally, you bring skills and experience such as:

Why Join Luminultra?

Luminultra has a culture that values communication, collaboration, development, work-life balance, flexibility, and employee recognition. We provide an extensive list of resources and benefits that support our culture, foster work-life balance, and promote personal and professional development. 

We offer benefits that allow our team to thrive at work and outside the office. All team members are rewarded with: 

If hired, employment eligibility verification will be carried out upon selection.