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DesignThink Advisory

Regional Sales Manager

Posted 2 days ago
5-10 years experience
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AI Summary

The Regional Sales Manager is responsible for driving sales growth and field execution by building and managing high-performing sales teams. They will coach Agent Team Leaders, monitor regional performance, and implement sales plans to meet monthly, quarterly, and annual targets.

Job Advert

Job Title: Regional Sales Manager for Lagos

Job Type: Fully Remote, Full-Time

Location: Abuja, Nigeria

Company Overview

Our client is a trusted provider of alternative clean energy solutions, serving both household and commercial clients across Sub-Saharan Africa. They specialise in delivering end-to-end solar solutions through scalable and cost-effective platforms, positioning them as a leading provider of solar home systems and energy services in the region.

Role Summary

The Regional Sales Manager is responsible for driving sales growth and field execution within a defined territory by building and managing high-performing sales teams. The role exists to strengthen Agent Team Leaders, improve agent productivity, and deliver consistent regional sales performance through strong coaching, planning, and accountability.

Responsibilities

  • Deliver monthly, quarterly, and annual regional sales targets.

  • Develop and implement regional sales plans to improve performance across the territory.

  • Recruit, coach, and manage Agent Team Leaders to build strong field leadership.

  • Support Agent Team Leaders in recruiting, activating, and retaining productive field agents.

  • Conduct regular field visits, market coaching, and performance reviews.

  • Monitor daily, weekly, and monthly sales performance and take corrective action where needed.

  • Track portfolio quality and support repayment performance through field discipline.

  • Create accountability through regular reviews, reporting, and performance management.

  • Identify growth opportunities, underperformance trends, and succession needs within the region.

Required Qualifications

  • Minimum of 5 years’ relevant experience.

  • At least 2 years’ experience managing teams.

  • Experience in PAYGO solar, telecom distribution, FMCG distribution, or microfinance field operations is preferred.

Core Competencies

  • Strong leadership and people management skills.

  • Coaching and team development ability.

  • Commercial and sales orientation.

  • Field execution and market engagement.

  • Data-driven decision-making.

  • Accountability and results focus.

Key Success Traits

  • Ownership mentality.

  • Ability to develop others rather than only manage tasks.

  • Strong communication and relationship-building skills.

  • Discipline in performance tracking and follow-up.

  • Comfort working in the field and engaging local teams.

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