Product Marketing Manager HIPS&DTS

What You Can Expect

Based remotely in Germany, you will help shape and execute the HIPS & DTS product portfolio strategy. Working with country management, commercial teams and the Marketing Lead, you will translate EMEA priorities into local marketing plans, coordinate new product launches and portfolio rationalisation, and support sustainable growth. This role reports to the Associate Director Product Marketing HIPS & DTS.

How You'll Create Impact

• Develop and execute the EMEA HIPS & DTS segment strategy in the countries of responsibility and drive portfolio commercialisation.
• Coordinate new product introductions and portfolio rationalisation, partnering with Demand Planning on medium- and long-term forecasts.
• Support tenders with product expertise and gather competitive intelligence.
• Plan brand marketing initiatives and develop promotional and communication activities with marketing communication partners.
• Act as the marketing contact for the assigned region and portfolio, coaching commercial teams and providing hands-on launch support.
• Partner with Medical Education & Events and the Product Training Academy on surgeon education and internal product training.
• Identify regional expert surgeons for corporate activities and align RECON and DTS teams on cross-selling opportunities.

What Makes You Stand Out

You combine strategic and critical thinking with strong product-launch and marketing execution skills. Proactive and quick to learn, you work independently, manage complex projects and respond to new opportunities. You build credibility with senior leaders and hospital stakeholders, communicate and present clearly, and collaborate effectively across diverse regional teams.

Your Background

• A university bachelor’s degree.
• At least six years of experience in healthcare marketing or consulting, ideally in medical devices.
• Experience selling and implementing strategies nationally or internationally in healthcare.
• Experience with healthcare technologies; RECON/hip experience is valuable but not mandatory.
• Experience developing marketing initiatives, successful product strategies and new product launches.
• Fluent German and English for this Germany-based role.

Travel Expectations

Travel is expected to account for approximately 50–60% of the role.