Product Marketing Manager – Commercial Banking Solutions

 Posted 3 hours ago
     
2-5 years experience
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AI Summary

Develop and execute go-to-market strategies for commercial banking solutions while creating compelling positioning and messaging. Collaborate with cross-functional teams to align product strategy with market needs and drive adoption through effective sales enablement.

Job Description:

Do you have a passion for commercial banking, payments, and go-to-market strategy? Are you energized by translating complex banking solutions into compelling market stories that drive growth and adoption? If so, CSI may have the perfect opportunity for you. 

CSI is seeking a Product Marketing Manager to support our growing Commercial Banking Solutions portfolio. This highly visible role will partner closely with product management, sales, and executive leadership to develop positioning, messaging, and go-to-market strategies that help community and regional financial institutions better serve their business customers.  This position was created in support of CSI's continued growth and expanding commercial banking offerings, providing an exciting opportunity to help shape the future of the business while influencing product direction and market strategy.

What You'll Do

  • Develop and execute go-to-market strategies for commercial banking solutions.

  • Create compelling positioning, messaging, and content that clearly communicates customer value.

  • Conduct market research, competitive analysis, and customer insight gathering to identify growth opportunities.

  • Partner with product management to align market needs with product strategy and roadmap initiatives.

  • Support commercial banking solutions spanning lending, treasury management, business banking, payments, and related technologies.

  • Develop sales enablement materials, presentations, battle cards, and customer-facing content.

  • Analyze market trends and customer feedback to strengthen product positioning and drive adoption.

  • Collaborate with cross-functional teams including Product, Sales, Marketing, Customer Success, and Executive Leadership.

  • Monitor performance metrics and optimize strategies based on market and customer insights.

  • Support product launches and help ensure successful execution from strategy through adoption.

What We're Looking For

  • 3+ years of product marketing, product management, solution marketing, or related experience.

  • Experience within banking, fintech, payments, SaaS, or financial technology environments.

  • Strong understanding of commercial banking, treasury management, business banking, lending, or payments solutions.

  • Ability to translate complex product capabilities into customer-focused messaging and value propositions.

  • Experience developing and executing successful go-to-market strategies.

  • Exceptional written and verbal communication skills.

  • Strong analytical and strategic thinking abilities.

  • Proven ability to work cross-functionally with stakeholders at all levels.

  • Bachelor's degree in Marketing, Business, Communications, or a related field.

Preferred Qualifications

  • Experience supporting commercial lending, treasury management, payment orchestration, card processing, payment hubs, or related commercial banking solutions.

  • Experience marketing solutions that connect with core banking systems or support end-to-end banking operations.

  • Experience utilizing Power BI, CRM platforms, competitive intelligence tools, and AI-powered productivity solutions such as ChatGPT, Claude, or Microsoft Copilot.

  • Exposure to executive-level presentations, market strategy development, and sales enablement initiatives.

Travel Requirements

  • Up to 20% travel

As a forward-thinking software provider, Computer Services, Inc. (CSI) helps community and regional financial institutions solve their customers’ needs through open and flexible technologies. In addition to its award-winning core banking platform, these include the latest in lending, digital banking, payments, financial crime prevention and cybersecurity. Building on its 60-year track record of personalized service, CSI is shaping the future of banking and empowering its customers to rival their competition. For more information about CSI, visit www.csiweb.com 

CSI provides rewarding and challenging career opportunities for our employees. When determining your pay, we consider various factors such as your skills, qualifications, experience and location. Along with a competitive salary, this position includes eligibility for incentive awards based on both individual and business performance. We also offer a comprehensive range of benefits. To learn more about our benefits, visit: Benefits Summary

CSI is an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, physical and mental disability, marital status, veteran status, or any other characteristic protected by applicable law. If you need an accommodation during the recruitment process, please email us at recruiter@csiweb.com and we will work with you to meet your accessibility needs.

For applicants residing in California, please read Privacy Notice for California Residents | CSI (csiweb.com)

Visa Sponsorship: We are unable to offer visa sponsorship for this position. Applicants must be authorized to work in the United States without the need for sponsorship now or in the future.

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