Lead Marketing Operations Manager

Parimatch is a global #1 Crypto Sportsbook and Casino company with over 30+ years in
betting and gaming industry. We create digital experiences where sports, technology, and
crypto meet, focusing on fast transactions, high limits, and premium user experience.
With 4,000+ professionals and operations across 15+ countries, Parimatch is a global
ecosystem driven by product innovation, advanced technology and customer experience.

We are looking for a Lead Marketing Operations Manager to serve as the operational core of our marketing department. Your primary objective is to transform complex, fragmented marketing workflows into a structured, scalable, and measurable system—from standardizing launches in new GEOs to automating routine tasks and establishing a centralized Knowledge Base.

In this role, you will:

1. Marketing Operations & Process Architecture

• Audit current processes, eliminate bottlenecks, and build clear cross-functional workflows across Acquisition, CRM, SEO, Affiliates, Brand, Influencer Marketing, Analytics, and Product.

• Establish standard operating procedures (SOPs) and frameworks for launching new products, campaigns, and market entries (GEOs).

• Identify and implement process automation opportunities, including the adoption of AI-driven tools.

2. Cross-Functional Project Management

• Maintain and drive the strategic marketing roadmap, keeping projects on track and controlling priorities and deadlines.

• Establish regular operational cadences (status syncs, retrospectives, alignment meetings).

• Ensure seamless coordination and clear communication between marketing, product management, and PMO units.

3. Knowledge Management

• Build, organize, and maintain a centralized Knowledge Base (Notion, Confluence, or similar) for the marketing department.

• Document core workflows, guidelines, standards, and a growing library of best practices.

• Develop and manage a structured operational onboarding process for new team members.
  
  
  
  Skills you’ll need to bring:
  

• Experience: 5+ years in Marketing Operations, Business Operations, PMO, or Senior Project Management within scale-up or enterprise product environments.

• Systems Thinking: Strong track record of building scalable processes, frameworks, and operational documentation from scratch.

• Project Management Expertise: Hands-on mastery of task management platforms (Jira, Asana, ClickUp, Notion, etc.) and modern operational frameworks.

• Stakeholder Management: Outstanding communication skills with a proven ability to align cross-functional teams, manage expectations, and drive operational change smoothly.

• Language: Upper-Intermediate (B2+) or fluent English.
  
  
  Nice to have:

• Direct experience in iGaming / Gambling / Betting / Crypto.

• Experience working within international, multi-cultural, or distributed teams.

• Hands-on experience integrating AI and No-code tools for process automation.

We care about you:

Vacation: Reset. Recharge. Come back stronger.

Sick Leave Allowance: Health is power. We designed the system to support you.

Benefits Model: Your budget, your rules – spend it where it counts. Day one, it’s yours. No waiting, no barriers.

Training Balance: Learn fast. Grow faster. Upskill, stay ahead, and keep your edge sharp.

Team Building: Stronger together. We connect, compete, and celebrate – great teams don’t happen by accident.

Generation Program: Focused on boosting the potential of children within our families.

Work & Fun Balance: Driven at work, alive beyond it. Events, surprises, and shared moments keep our spirit high and our energy unstoppable.

• Taking care of our people is an integral part of Parimatch shared values, ensuring a supportive and positive workplace culture.