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The Head of Marketing will define and execute the global marketing strategy across the US and LATAM markets to drive revenue and pipeline growth. They will lead a senior team of specialists, manage the marketing budget, and ensure alignment between marketing initiatives and sales objectives.
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We are looking for a strategic, results-driven Head of Marketing to lead Marketing into its next stage as a strategic function with a measurable contribution to revenue. Reporting to the Global CRO, you'll own Marketing's strategy, budget, team, and results across two different markets: the US, where we are building brand and pipeline, and Mexico and LATAM, where we grow relationships with referenceable logos.
This is a senior leadership role for someone with sharp business judgment. You'll decide where the budget goes and why, make Marketing's impact visible and trusted by Sales and leadership, and lead a senior team of specialists who work with AI every day.
The ideal candidate is a hands-on manager with the ability to take strategic actions while leading the marketing department.
5โ10+ years in B2B marketing, including 3โ5 years leading a marketing function and a senior team.
Track record in B2B technology, IT services, consulting, or SaaS, with complex solutions and long sales cycles.
Proven ownership of a marketing budget and pipeline targets, with results you can walk us through in numbers.
Experience defining lead and attribution models and MarketingโSales processes, using HubSpot and funnel dashboards.
Experience with ABM and with building a brand in a new market, including defending brand investment to leadership.
Strong positioning and storytelling skills: able to turn technical expertise (Data, ML, AI) into a sharp point of view for executive buyers.
Practical use of AI in marketing workflows, and the ability to lead a team through that change.
Fluent English (written and spoken).
Experience marketing Data, AI, or cloud services, ideally in a technology consultancy.
Experience with partner co-marketing programs (AWS, Databricks, Google Cloud, or similar).
Experience with SEO, GEO, and content strategy for LLM visibility.
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