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The lead will be responsible for building systems that power the top-of-funnel motion by transforming signals, enrichment data, and automation tools into measurable pipeline impact. This involves designing and operating enrichment waterfalls and translating prioritized audiences into actionable sequences and workflows for SDRs.
About the role:
We’re hiring a senior, hands-on GTM Automation Lead to build the systems that power our top-of-funnel motion. You’ll turn signals, enrichment, and modern automation tools into measurable pipeline impact — partnering closely with Marketing, SDRs, and Revenue Technology.
Location: Remote within the U.S or SF/NYC preferred.
Responsibilities:
Qualifications We Value:
Nice to Haves
Perks & Benefits:
We offer a comprehensive and people-first benefits package to support you at work and in life:
Compensation at Cresta
Cresta’s approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location-based pay that reflects the market and what each individual brings to the table.
The posted base salary range represents what we expect to pay for this role in a given location. Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family.
Salary Range: $140,000 - $160,000 + Offers Equity
We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Cresta recruiting email communications will always come from the @cresta.ai domain. Any outreach claiming to be from Cresta via other sources should be ignored. If you are uncertain whether you have been contacted by an official Cresta employee, reach out to recruiting@cresta.ai
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