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True Talent Solutions Partners

Director of Customer Marketing & Community

Posted 2 hours ago
$180K - $200K per year
5-10 years experience
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AI Summary

You will build and lead a customer advocacy and community function from the ground up to support business growth. Responsibilities include managing a Customer Advisory Board, launching reference programs, and creating customer-focused content and events.

About the Role

Build a customer advocacy and community function from the ground up at a high-growth healthcare AI company. You will turn customer outcomes into stories, references, and peer engagement that support growth across the business.

What You'll Do

  • Build a Customer Advisory Board, including member recruitment, charter development, and initial engagement planning.

  • Launch a customer reference program and establish a regular cadence for case studies, testimonials, and video content.

  • Create a customer speaker bureau and prepare customers to participate in events, webinars, and press opportunities.

  • Bring customer evidence into the website, sales materials, account-based marketing campaigns, and executive communications.

  • Develop reporting to measure program impact, including pipeline contribution, references delivered, stories produced, and community engagement.

What We're Looking For

  • Seven to ten years of experience in B2B customer marketing, customer advocacy, or product marketing.

  • Experience building customer advocacy or reference programs from scratch, including developing a clear recruitment and engagement approach for a Customer Advisory Board.

  • B2B enterprise experience, preferably in healthcare, health technology, or another regulated industry, with experience engaging executive stakeholders.

  • Background at a high-growth B2B startup or established company, and comfort building programs in an evolving environment.

  • Familiarity with CRM, marketing automation, and content management tools.

Compensation & Benefits

Base salary: $180,000 to $200,000 annually. Visa sponsorship is available.

Location

Remote within the United States, with San Francisco, California as the primary location.

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