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Build and manage a customer advocacy engine, including a Customer Advisory Board and reference programs. Integrate customer proof points into marketing campaigns, sales materials, and executive communications.
Build a customer advocacy engine from the ground up at a Series B healthcare AI company. This role turns customer outcomes into compelling stories, trusted references, and peer connections that support company growth.
Build a Customer Advisory Board, including member recruitment, charter design, and initial engagements.
Create a customer reference program and a consistent cadence for producing case studies, testimonials, and video content.
Develop a customer speaker bureau and prepare customers for events, webinars, and press opportunities.
Integrate customer proof points into the website, sales materials, account-based marketing campaigns, and executive communications.
Develop reporting to track program impact, including pipeline influence, references delivered, stories published, and community engagement.
7 to 10 years of experience in B2B customer marketing, customer advocacy, or product marketing, including enterprise experience.
Experience building customer advocacy and reference programs from zero to one, including establishing or revamping a Customer Advisory Board.
Background in healthcare, healthtech, or another regulated industry, with experience engaging executive stakeholders.
Experience at a high-growth B2B startup or established company.
Familiarity with CRM and marketing automation tools, including Salesforce.
Base salary: $180,000 to $200,000 USD annually. Visa sponsorship is available.
Remote, with San Francisco, California as the primary location.
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