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True Talent Solutions Partners

Director of Customer Marketing & Community

Posted 2 hours ago
$180K - $200K per year
5-10 years experience
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AI Summary

Build and manage a customer advocacy engine, including a Customer Advisory Board and reference programs. Integrate customer proof points into marketing campaigns, sales materials, and executive communications.

About the Role

Build a customer advocacy engine from the ground up at a Series B healthcare AI company. This role turns customer outcomes into compelling stories, trusted references, and peer connections that support company growth.

What You'll Do

  • Build a Customer Advisory Board, including member recruitment, charter design, and initial engagements.

  • Create a customer reference program and a consistent cadence for producing case studies, testimonials, and video content.

  • Develop a customer speaker bureau and prepare customers for events, webinars, and press opportunities.

  • Integrate customer proof points into the website, sales materials, account-based marketing campaigns, and executive communications.

  • Develop reporting to track program impact, including pipeline influence, references delivered, stories published, and community engagement.

What We're Looking For

  • 7 to 10 years of experience in B2B customer marketing, customer advocacy, or product marketing, including enterprise experience.

  • Experience building customer advocacy and reference programs from zero to one, including establishing or revamping a Customer Advisory Board.

  • Background in healthcare, healthtech, or another regulated industry, with experience engaging executive stakeholders.

  • Experience at a high-growth B2B startup or established company.

  • Familiarity with CRM and marketing automation tools, including Salesforce.

Compensation & Benefits

Base salary: $180,000 to $200,000 USD annually. Visa sponsorship is available.

Location

Remote, with San Francisco, California as the primary location.

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