Digital Marketing Specialist (004 - 1417)

​​Looking for Philippines-based candidates

Job Role: Digital Marketing Specialist

Compensation range: $2,500 AUD / Monthly

Engagement type: Independent Contractor Agreement

Work Schedule: This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration, but as a contractor, you’ll have flexibility in how you manage your time.

Who We Are: At Hunt St, we help Australian companies hire top remote talent in the Philippines. For this role, you will be engaged directly by the client as an independent contractor. We are not an outsourcing agency. All of our roles are 100% remote so you'll be able to work from home.

Who The Client Is: Our client is an Australia-based company focused on helping businesses improve their market presence, strengthen customer relationships, and achieve sustainable growth. The team takes a practical, results-oriented approach to business development, combining strategic planning, effective communication, and data-informed decision-making to support its clients' goals.

The company values creativity, initiative, and continuous improvement, with an emphasis on building effective strategies that deliver measurable business outcomes.

Role Overview: Our client is looking for a proactive and results-driven Digital Marketing Specialist to support and execute digital marketing initiatives that increase brand visibility, generate qualified leads, and support business growth.

In this role, you will help plan, create, manage, and optimise digital marketing campaigns across relevant channels, including LinkedIn, email, website content, and other digital platforms. You will work closely with the team to develop engaging marketing materials, maintain a consistent brand presence, monitor campaign performance, and identify opportunities to improve engagement and conversions.

The ideal candidate is both creative and analytical, comfortable managing multiple marketing activities independently, and able to translate business objectives into practical digital marketing strategies.

Key Responsibilities: 

• Digital Marketing Strategy: Assist in developing and implementing digital marketing strategies aligned with business objectives, target audiences, and lead generation goals.
• Campaign Management: Plan, execute, and optimise digital marketing campaigns across relevant channels to increase awareness, engagement, and conversions.
• Social Media Management: Manage and maintain the company's social media presence, particularly LinkedIn, through content planning, publishing, audience engagement, and performance monitoring.
• Content Creation: Create compelling marketing content, including social media posts, email campaigns, website copy, articles, and other promotional materials.
• Email Marketing: Develop and manage email marketing campaigns, including audience segmentation, copywriting, scheduling, follow-ups, and performance analysis.
• Lead Generation Support: Collaborate with the team to support lead generation initiatives through targeted content, campaign messaging, landing pages, and other digital marketing activities.
• Website and Landing Page Optimisation: Review website content and landing pages to improve user experience, engagement, and conversion rates.
• SEO Support: Conduct keyword research and implement basic on-page SEO practices to improve search visibility and organic traffic.
• Analytics and Reporting: Monitor key marketing metrics, prepare performance reports, and provide actionable recommendations based on campaign results.
• Campaign Optimisation: Identify opportunities to improve content performance, audience targeting, messaging, and conversion rates through testing and ongoing refinement.
• Brand Consistency: Ensure marketing materials and communications maintain a consistent brand voice, visual identity, and professional standard.
• Marketing Research: Research target audiences, industry trends, competitors, and relevant marketing opportunities to inform campaign planning.
• Cross-Functional Collaboration: Coordinate with internal stakeholders to align marketing activities with sales priorities and overall business goals.

Requirements

• At least 2–3 years of experience in digital marketing, campaign management, content marketing, or a similar role.
• Demonstrated experience planning and executing digital marketing campaigns across multiple channels.
• Strong copywriting and content creation skills, with the ability to communicate clearly and persuasively to a B2B audience.
• Experience managing LinkedIn or other professional social media channels for business growth and brand awareness.
• Working knowledge of email marketing, lead generation, and audience segmentation.
• Familiarity with SEO fundamentals, website optimisation, and landing page best practices.
• Ability to interpret marketing data, track KPIs, and use insights to improve campaign performance.
• Experience with digital marketing and analytics tools such as Google Analytics 4, Google Search Console, Canva, email marketing platforms, and social media scheduling tools.
• Strong organisational and time management skills, with the ability to manage competing priorities and meet deadlines.
• Excellent written English and attention to detail.
• A proactive, resourceful, and self-motivated approach to working remotely.
• Ability to work independently while collaborating effectively with a remote team.

Work Arrangement & Expectations:

This is a remote role that will be set up as an independent contractor engagement.

To ensure alignment and transparency, successful candidates will be expected to:

• Disclose any existing ongoing roles or client work
• Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”)