Digital marketing manager

The Digital Marketing Manager at Intellisea holds a critical position within our organization. This role involves planning, overseeing, and executing all aspects of our digital marketing strategy. This includes, but is not limited to: SEO (search engine optimization), SEM (search engine marketing), SMM (social media marketing), email marketing, content marketing, and analytics. The successful candidate will possess superior understanding of current marketing tools and strategies, and will be able to lead integrated digital marketing campaigns from concept to execution.

Responsibilities

• Develop and manage an efficient digital marketing strategy that aligns with the company’s goals.
• Implement strategies that improve search engine ranking, attract customers, and increase revenue.
• Manage SEM campaigns, build and maintain SEO, and track KPIs to assess performance and pinpoint issues.
• Manage all digital marketing channels such as website, blogs, sales pages, social media to ensure brand consistency.
• Prepare and manage a digital marketing budget.
• Create and maintain a robust online presence for our company.
• Analyze customer behavior and adjust advertising campaigns accordingly.
• Collaborate with internal teams to design, develop, and implement digital projects.

Qualifications

• Bachelor's degree in Marketing, Digital media, or relevant field. A master's degree would be a plus.
• Minimum of 3 years’ progressive experience in digital marketing.
• Proven experience implementing and managing SEO/SEM and CRM software.
• Understanding of HTML, CSS, JavaScript is required. Working knowledge of WordPress is a plus.
• Proficient in web analytics software and keyword tools.
• Experience with social media, Google Adwords, email campaigns, and SEO/SEM.
• Solid understanding of ecommerce, PPC, and performance marketing.
• Excellent understanding of digital marketing concepts and best practices.
• Exceptional analytical skills and data-driven thinking.

Benefits

• Competitive salary with performance-based bonuses.
• Plenty of opportunities for professional growth and advancement.
• Comprehensive healthcare coverage including medical, dental, and vision.
• Work-life balance with flexible work hours and remote working days.
• Continuing education and conference opportunities.

The successful Digital Marketing Manager is strategic, collaborative, and results-driven. They are proficient with current marketing tools and strategies, and have a proven track record of delivering original, effective, and comprehensive digital marketing campaigns. If you take pride in your digital marketing expertise and enjoy finding innovative ways of engaging audiences, this position offers a compelling opportunity to become an integral part of our team.