Complex Director of Sales & Marketing - Six Senses & InterContinental Grenada

Your day to day:

As Complex Director of Sales & Marketing covering the  Six Senses Grenada and InterContinental Grenada(Opening Q4 of 2026, you will develop and implement strategies to ensure revenue and room night sales goals are achieved, sales and marketing strategies are set, tactical plans are created and implemented, and results are monitored and achieved. 

Leadership ​

• Deploy sales and marketing colleagues for comprehensive coverage of key markets, segments, and customers​
• Develop your team and improve their performance through training, coaching and feedback​
• Assign performance and development goals for colleagues; monitor achievement of revenue targets and course correct when needed​
• Drive a great working environment for your teams to thrive, creating synergy between the two resorts and a sense of one team​
• Develop and maintain great working relationships with key clients, guests, vendors and communities in local markets 

Strategic Planning & Execution​

• Lead the strategic commercial plan for both resorts, working with Revenue Management and Marketing Communications​
• Implement strategies and programming that are tailored to the market segments of both resorts​
• With RM and GMs, analyze growth opportunities across key segments​
• Develop a strong sales strategic plan that maximizes high season revenue and creates shoulder season opportunities​
• Working with digital marketing and PR partners, develop and execute strategy to maximize awareness, interest, and realized revenues for the resorts

Cluster Sales Management​​

• Develop a comprehensive travel and trade show plan to maximize coverage and impact​​
• Work closely with Luxury Lifestyle Global Sales to coordinate sales plans​​
• Monitor sales deployment and performance of the sales team ​​
• Nurture a proactive sales culture and an effective prospecting program ​​​

Financial Management and Reporting​​

• Prepare departmental budgets and financial plans including both resorts' commercial plan   ​​
• Create and implement commercial plans that drive measurable incremental occupancy, achieve RevPAR goals, food and beverage, and catering revenues​​
• Produce monthly reports and sales forecasts to analyze current/potential market and sales trends, coordinate activities to increase revenue and market share,e and monitor performance to ensure actual sales meet or exceed established revenue plan  ​​
• Review monthly reports and sales forecasts to analyze current/potential market and sales trends​​
• Coordinate activities to increase revenue and market share and monitor performance to meet or exceed established revenue plans ​​

Guest Experience​​

• Create programming at both resorts to drive incremental revenues​​
• Communicate special needs for arriving VIPs, large groups, and other key guests 
• Lead marketing efforts to upsell guests on hotel services, offerings, and amenities​​

Responsible Business 

• Work closely with key business leaders, officials, and representatives of local community groups within the city to ensure constant high-profile exposure for the hotel  ​
• Effectively communicate and market aspects of the hotel that are sustainable or “green” and use information to gain new business opportunities  ​
• Work with advertising agencies, consulting firms, and vendors to maximize advertising investments and ensure ads represent brand identity  ​
• Raise the awareness and reputation of your hotel and the brand locally – occasionally acting as hotel representative for media-related inquiry ​
• Identify improvements to marketing activities and overall hotel sales performance and work with other departments   ​
• Ad-hoc duties – unexpected moments when we must pull together to get a task done ​

Accountability 

This is the top commercial role overseeing two resorts. Resorts may have multiple sites and facilities, high-volume catering and/or convention facilities, and a large number of VIP and special service guests. May manage a large number of professional-level and administrative sales, catering, and/or convention employee

Skills and Experience

• To execute the position of Area Director of Sales & Marketing, I must have the required qualifications, technical skills, and experience in a similar role in luxury hotels with proven results and includes the following:
• Five or more years of experience in a senior sales and marketing role ​
• Experience in managing a remote team(s); dual property experience is ideal​
• Strong knowledge of the Caribbean market and business trends preferred​
• Technical skills include Advanced MS Office and familiarity with various property systems

The above is intended to provide an overview of the role and responsibilities for an Area Director of Sales & Marketing at Intercontinental Dominica, Six Senses Grenada & InterContinental Grenada. It is not and does not infer that the above is an inclusive and/or exhaustive list of the duties and responsibilities inherent in the position.

Location – Remote: **Candidate must reside within the US East Coast near a major airport

About Us 

IHG Hotels & Resorts is one of the largest hotel companies in the world and one of the world’s leading hotel and resort companies with a family of 19 brands. Our purpose – True Hospitality for Good – comes to life in every one of our collections. With luxury and lifestyle, we are taking it to new heights.

Five visionary brands - InterContinental, Regent Hotels, Six Senses, Vignette Collection and Kimpton Hotels - make up our luxury collection. Individually, they are icons. Together, they bring unforgettable and unparalleled experiences to travelers in over 430 hotels and resorts in 100 countries around the world. 

Having recently added a host of incredible properties to our portfolio, we now stand as one of the world’s leading luxury operators. Each of our hotels cultivates a distinctive style and ambience where we embrace every opportunity to give our guests unforgettable and unparalleled experiences. 

The salary range for this position is $180,000.00 - 200,000.00 This role is also eligible for bonus pay (as applicable). We offer a comprehensive package of benefits, including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.  

Who we are

At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You’ll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there’s Room for You at IHG.

Over recent years, we’ve transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love.

We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That’s why here at IHG, we give our colleagues flexibility and balance – working in a hybrid way, blending office and remote working collectively. We recognise that every role is different, that’s why leaders work with teams to determine how and when they collaborate.

We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference.

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws.  We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.