Astelia-Field Marketing Manager

 Posted 2 months ago
     
5-10 years experience
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AI Summary

The Field Marketing Manager will own and execute the US field marketing plan, focusing heavily on generating sales pipeline through high-impact programs. This includes planning and running various events end-to-end, such as dinners, roundtables, and conferences.

About Astelia

Astelia helps security teams dramatically reduce the volume of incidents generated by vulnerability management tools. We do this by building a deep, contextual understanding of our customer networks - turning noise into signal and enabling security teams to focus on what truly matters. We’re a well-funded, fast-moving startup with great people who care about impact, craftsmanship, and each other.

About the Role

We’re hiring a Field Marketing Manager to lead field marketing efforts across the US, with a focus on generating pipeline through high-impact programs.

This role is hands-on and closely aligned with the GTM team. You’ll plan and execute initiatives that help create opportunities and support deal progression.

What you’ll be doing

  • Own and execute the US field marketing plan, with a focus on pipeline creation
  • Plan and run events end-to-end, including dinners, roundtables, conferences, and targeted programs
  • Partner closely with the GTM team on account targeting, territories, and priorities
  • Manage vendors and logistics while maintaining a high-quality experience
  • Drive pre-event outreach and post-event follow-ups to ensure programs convert into pipeline
  • Track performance and adjust based on what’s actually driving results

Requirements

  • 5+ years in field marketing roles
  • Hands-on experience in cybersecurity; early-startup experience is preferred
  • Proven understanding of how to turn events into pipeline, not just leads
  • Comfortable working closely with sales and being accountable for outcomes
  • Familiarity with HubSpot and marketing automation tools
  • Willingness to travel as needed for events and field programs

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