Lead the strategy and execution for multiple TikTok Shop accounts, focusing on growth through affiliate programs and product launches. Manage end-to-end client relationships, providing weekly reporting and proactive growth recommendations.
Develop and optimize paid advertising strategies across platforms like Amazon, TikTok Shop, Walmart, Target, and Instacart. Manage client relationships and provide data-driven insights to drive measurable growth and achieve KPIs.
Manage and optimize TikTok Shop operations, including product listings, merchandising, and promotional campaigns. Coordinate with internal teams to ensure store health and operational readiness for launches and affiliate activations.
Lead and scale Amazon affiliate and influencer programs for a portfolio of agency clients to drive measurable revenue. This includes recruiting creators, managing campaign execution, and providing detailed performance reporting and optimization recommendations.
