You will be responsible for creating high-converting Amazon listings, A+ content, and visual assets for the Shopify store. Additionally, you will lead the development of in-house graphic processes and utilize AI tools to produce high-quality creative content.
You will lead the content strategy and creative team to drive performance across Meta and other paid channels. This involves conceptualizing ads, managing the production pipeline, and optimizing funnels based on data-driven insights.
You will be responsible for the end-to-end management and optimization of the Shopify store, including landing page design and funnel development. Additionally, you will conduct A/B testing and analyze performance metrics to drive conversion rates and increase average order value.