Serve as a trusted HR partner supporting retail operations across Manitoba and Saskatchewan, focusing primarily on employee and labour relations. Responsibilities include leading workplace investigations, coaching leaders on performance management, and supporting unionized operations and collective bargaining.
The role involves managing email and affiliate marketing calendars and programs across multiple brands to drive growth. It also includes supporting paid media initiatives, website campaigns, and performance reporting to optimize ROAS and conversion rates.
Lead the strategic direction and performance of digital marketing channels, with a primary focus on email and affiliate marketing to drive revenue. Manage cross-channel integration and guide the digital marketing team to optimize customer acquisition and conversion rates.
