The Product Marketing Manager leads go-to-market planning and develops product messaging to ensure digital products are effectively adopted. They also create product-focused content and collaborate across teams to maintain consistent product representation.
Lead the global social media presence for Hard Rock Cafe across multiple platforms, overseeing strategy, content execution, and measurement. Collaborate with agencies and internal teams to drive brand growth and engage fans through innovative storytelling.
The specialist will configure and deploy email campaigns, marketing automations, and personalized customer journeys across Email, Push, and SMS channels. They will also track and analyze performance metrics to optimize engagement and communicate insights to stakeholders.
Oversee the strategic development, direction, and implementation of all sales and marketing activities for Hard Rock Cafe and its brand extensions. Serve as the brand leader to ensure all company activities are brand-centric and consistent with the overall marketing strategy.
