The specialist will coordinate and implement global brand strategies at a national level, focusing on trade marketing, digital presence, and PR activities. They will also collaborate closely with sales teams and retail partners to execute POS strategies and manage local product launches.
Act as a brand ambassador to support retail partners with product launches, brand corners, and promotional activities. Manage existing accounts and develop new business leads within the juvenile industry across Serbia.
The specialist will serve as the category expert for Technical Lifestyle Products, driving sell-out growth through in-store activations, consumer engagement, and technical selling support. Key duties include maintaining retail presence, delivering training, ensuring premium in-store execution, identifying growth opportunities, and monitoring market trends.