You will define and scale the creative direction across all brand touchpoints, including TV, web, social, and physical packaging. You will also build and lead a creative team while personally executing high-impact design work to drive brand growth.
The recruiter will own the end-to-end talent pipeline for Egypt, including sourcing, screening, and managing candidates through the hiring process. They will also partner with hiring managers to define role requirements, coordinate onboarding, and report on key hiring metrics.
You will set the design strategy across the entire customer journey, including physical unboxing, mobile apps, and AI-powered voice check-ins. You will also operate as a strategic partner to leadership, influencing product roadmaps and ensuring high-quality adoption metrics.
Own full-cycle recruiting across GTM, engineering, product, and ops while building the company's recruiting operating system from scratch. Partner directly with the CEO and COO to set the hiring bar and define the ideal candidate profiles.
Own and scale the expansion revenue from the consumer subscriber base by building the full upsell motion from scratch. This includes identifying triggers, designing experiments, and creating in-product nudges and lifecycle sequences to increase ARR.
