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Heidi

Video Editor/Motion Designer

Posted 2 hours ago
2-5 years experience
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AI Summary

You will own the end-to-end video editing process, transforming raw footage and UGC into high-performing, platform-native ads for Meta. You will collaborate with creative strategists to iterate on content based on performance data and experiment with new formats to drive engagement.

We’re Heidi.

We're building the future of healthcare by giving every clinician the earth's finest AI Care Partner. In just 18 months, our clinical AI products have absorbed the administrative chaos of 73 million patient visits. Today, we support over 2.5 million patient sessions a week across 190+ countries.

Healthcare systems are failing us; clinicians spend more time on documentation than on patients, and the human connection that makes medicine worth practicing is eroding. Our mission is simple: double the world’s healthcare capacity and strengthen the human connection at its heart.

We found product-market fit with a freemium medical scribe that clinicians love. Now, we're expanding. Every task a clinician hands to Heidi is a patient who feels more attended to, a health system unclogged, and a clinician who gets to be a clinician again.

If you don’t choose easy and you want to build something way bigger than yourself then, choose the challenge, choose Heidi.

The role

We're looking for a video editor with motion design skills, a sharp creative eye and a real instinct for paid social.

This is a hands-on, Meta-first role where you'll make a lot of work and see what actually resonates. You'll cut short-form ads, turn creator and UGC footage into fresh ideas, build scroll-stopping hooks, and find new ways to turn one strong asset into multiple, meaningfully different executions.

You'll understand how Meta's Andromeda system has changed the role of creative. We're not interested in endless 1% tweaks that the algorithm sees as essentially the same ad. You'll experiment across hooks, stories, formats, pacing and visual treatments to create genuine creative diversity, giving Meta more distinct signals to match the right creative with the right person.

The pace is high, but that's part of what makes the role exciting. You'll have the freedom to experiment, test ideas quickly and see the results of your work in the real world. You'll work closely with the people spending the budget, so you'll know what earned attention, drove action and scaled, then use those learnings to make the next round even stronger.

You'll also have plenty of room to shape the creative. We want someone who brings references, spots opportunities and has ideas of their own, not someone who's simply waiting for the next brief.

Reporting into the Senior Creative Strategist, this is a great role for someone who loves making impactful creative, wants to get even better at performance creative, and likes seeing their ideas out in the world.

 

What you’ll do

  • Own the edit, end to end

    Take an idea from raw footage through to something ready to put spend behind. You'll own the cut, sound design, colour, captions and motion, bringing everything together into polished, platform-native creative.

  • Turn raw footage into creative people want to watch

    Creator and UGC footage can be long, messy and unstructured. You'll find the moments worth watching and build around them, turning a single shoot into multiple distinct ads with different hooks, stories and angles.

  • Build hooks that earn the next three seconds

    Opening frames, on-screen text, pacing and sound all matter. You'll experiment with ways to stop the scroll, create curiosity and bring Heidi naturally into the story without losing the viewer.

  • Create meaningful diversity for Meta

    You'll understand how Andromeda influences creative delivery and why five slightly different edits aren't five meaningful tests. You'll create distinct executions across hooks, narratives, formats, pacing and visual treatments, giving the algorithm more to learn from and optimise against.

  • Use performance to make better creative

    You'll work closely with creative strategists and performance marketers to understand what's spending, what's scaling and what's getting scrolled past. You'll use those insights to decide what to push further, what to change and what to try next.

  • Bring your own ideas

    Bring references. Pitch formats. Challenge a brief if you think there's a stronger way in. Spot an emerging trend and figure out how Heidi could make it our own. You're joining as an editor, but we want your creative thinking too.

  • Experiment with smarter ways to create

    Templates, presets, AI tools and new editing workflows. We're open to anything that removes repetitive work and gives you more time to focus on the creative. Find something that works and share it with the team.

  • Make the work land in every market

    We run creative across 10+ markets, and a hook that performs in Australia can fall flat in Germany. You'll partner with our localisation team to understand what differs between them, from language and health systems to what reads as credible, then adapt the edit, text and pacing so each version feels made for the market where it runs.

 

What you'll need

  • 3–5 years of editing experience, whether in-house, agency or freelance, with a reel that shows range, strong craft and an instinct for creative that gets attention

  • Strong editing and motion fundamentals. You understand pacing, storytelling, sound, type, transitions and animation, and can bring product UI to life when needed

  • Meta and Andromeda literate. You understand how Meta's creative delivery has evolved, why creative diversity matters, and how to turn one idea or piece of footage into meaningfully different executions rather than minor edits

  • Performance-minded. You care whether your work actually worked and can use performance data to understand what's resonating, what to iterate and where there's an opportunity to scale

  • Platform native. You spend time in the feeds and instinctively understand the difference between something made for social and something simply placed there

  • Creative and full of ideas. You notice interesting hooks, formats, editing styles and trends and naturally think about how Heidi could make them our own

  • Tool flexible. Must be fluent in Premiere Pro and After Effects. You’ll use whatever tools get you to the best result and stay curious about new ones, including AI.

  • Fast, organised and communicative. You're comfortable juggling multiple projects and keeping things moving without sacrificing craft

  • An instinct for Heidi's audience. Clinicians are busy. You can find the idea that earns attention from someone scrolling during a five-minute break between patients

  • Resourceful and curious. You're comfortable experimenting, learning quickly and making great work without needing perfect conditions

  • Hungry to learn. You'll work closely with performance marketers and creative strategists, absorbing what makes creative perform while bringing your own craft and perspective to the team

Nice to Have

  • Experience shooting your own content, including scrappy lo-fi shoots you've cut and run on Meta

  • Experience working on larger productions across PPMs, treatments and the post-production process

  • Experience in health, wellness, finance or another category where accuracy is non-negotiable

 

How we show up

  • Build for the next decade, not next quarter. Our targets are outrageous on purpose. The world's health doesn't have the luxury of incrementalism.

  • Lead, don't wait. We treat tomorrow's problems today. Sometimes we build what's needed before it's wanted, and we're fine with that.

  • Follow the evidence. Trust the patient. We pursue truth relentlessly. But when the subjective and objective disagree, we treat the patient, not the numbers. Ego is a comorbidity we can't afford.

  • Own the outcome. Everyone here carries the company. Raise problems with solutions, solve them end-to-end, and never be a bystander.

  • Ship, measure, go again. A button today, a workflow tomorrow. More iterations beat better planning. We're precise at pace, not reckless.

  • Live in clinicians' reality. Not the ideal workflow, the twenty-patients-before-lunch actual one. We build for exhausted humans, and we'd better be decent ones while we do it.

Why Heidi?

You’ll join a team focused on real-world impact over imaginary valuations and glossy PR. We live and breathe the challenges of modern health systems, and are laser-focused on exacting the change we’d like to see. We’re medicos, engineers, builders, and designers who’ve felt the moral and practical toll of what non-care feels like. True A-players progress extremely fast here. The nature of the scale-up game is demanding, but we value sustainable performance and mental health. You're trusted to perform, and you set your schedule. We operate on outcomes > inputs, not process theatre. We all take the bins out, metaphorically and literally.

Building what we’re building isn’t always easy. But we didn’t choose easy, we chose to build something that actually matters. We hold ourselves to a higher standard because healthcare demands it. If you join Heidi, you recognise that the deeper question isn’t whether AI can solve the global healthcare crisis, but whose hands will shape it. The work is hard, but you will trust and admire the people you work beside, and rest easy knowing you’re doing the defining work of your career.

We take care of you.
We offer a ₱15,000 annual learning and development budget, a ₱3,000/month health and wellness allowance, a ₱10,000 home office budget, 26 weeks paid primary parental leave and 18 weeks paid secondary parental leave, fertility support up to ₱150,000, four weeks of work from anywhere per year, and comprehensive HMO coverage for you and up to two dependents.

We chose to open-source our benefits hub, if you care to take a peek.

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