The Spanish Copywriter will craft high-quality, on-brand content across social media, SEM, and display ads to drive market impact in Spain. They will collaborate with cross-functional teams to present creative concepts and guide voice-over sessions to ensure local market expectations are met.
Overview
Translated is seeking a senior-level Spanish Copywriter to craft high-quality, engaging content for a leading global brand.
This strategic role requires proven creative agility, strong strategic thinking, and exceptional expertise in both transcreation and original copywriting to drive market impact in Spain. Weekly hourly retainer: 10-20 hours/week.
Key Responsibilities
Master and consistently apply the brand’s tone of voice for the Spanishmarket to ensure cohesive, on-brand copy across all touchpoints.
Lead the development of original and transcreated copy across key channels, including:
Social media campaign assets
Social post copy (Instagram, Facebook, YouTube, and other local platforms)
SEM content
Display ads
Product naming
Collaborate closely with the in-country Localization Manager, Creative team, and Marketing team.
Present creative concepts in live calls and facilitate productive discussions to refine and align on strategic direction.
Ensure all creative outputs align with strategic objectives, audience insights, and brand voice guidelines.
Attend VO sessions, guide talent during recording, and support the mixing process to ensure the final output reflects the intended creative direction and local market expectations.
Key Requirements
Creative & Strategic Excellence
Proven ability to accurately interpret creative briefs and translate strategic objectives into compelling creative solutions.
Ability to develop copywriting strategies grounded in research and insights, with a strong understanding of audience behavior and market context.
Demonstrated flexibility in adapting tone and style based on feedback and evolving business needs.
Track record of exploring multiple creative directions beyond the first idea.
Ability to confidently present and articulate in English the rationale behind the copy during live calls with XFN stakeholders, providing clear and persuasive explanations for creative and linguistic choices.
Speed & Efficiency
Highly responsive during working hours and comfortable operating in a fast-paced environment.
Consistently meets tight deadlines without the need for repeated follow-ups.
Efficient in producing multiple creative options without compromising quality.
Experience
Extensive experience in transcreation and conceptual copywriting.
“I was the first applicant for a remote marketing position that got listed on the company website the same day I applied. Had an interview within 48 hours!”