Social Media Manager

Social Media & Organic Growth Manager

We’re looking for a creative and results-driven Social Media & Organic Growth Manager to help grow our online presence, create engaging short-form videos, and turn social media traffic into qualified leads.

This is a hands-on role focused on organic growth, video creation/editing, lead generation, and marketing team coordination.

Key Responsibilities

• Develop and execute organic social media growth strategies.

• Create, edit, and publish engaging Reels, TikToks, YouTube Shorts, and other short-form videos.
• Develop content ideas, hooks, scripts, captions, and CTAs.
• Work with the founder to create personality-driven, founder-led content.
• Create and manage lead magnets such as guides, checklists, ebooks, and downloadable resources.
• Build content strategies that turn views and engagement into leads.
• Manage lead-generation campaigns and track results through HubSpot.
• Use HubSpot to manage contacts, forms, workflows, campaigns, and lead tracking.
• Monitor social media and marketing analytics to identify what is working and improve performance.
• Supervise and coordinate marketing team members, assign tasks, review work, and maintain deadlines.
• Research trends and identify opportunities for organic growth.
• Maintain a consistent brand voice across social media platforms.

Requirements

• 2+ years of experience in social media, digital marketing, or organic growth.
• Proven experience growing social media accounts organically.
• Strong experience with short-form video creation and editing.
• Experience with lead generation and lead magnets.
• Hands-on experience with HubSpot and CRM/marketing tools.
• Experience supervising or coordinating marketing personnel.
• Strong understanding of social media analytics and content performance.
• Ability to demonstrate measurable results such as follower growth, video views, engagement, website traffic, or leads generated.
• Strong copywriting skills for hooks, scripts, captions, and CTAs.
• Highly organized, creative, and comfortable working in a hands-on marketing environment.
• Experience with founder-led brands or professional services is a plus.
• Bilingual English/Spanish