Social Media Manager

 Posted 5 hours ago
     
5-10 years experience
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AI Summary

Develop and execute a comprehensive social media strategy to increase brand awareness and engagement across platforms like Facebook, YouTube, and Instagram. Lead end-to-end content development and use data-driven insights to report on performance and inform future campaigns.

REMOTE • CONTIGUOUS UNITED STATES

Social Media • Content Strategy• Retail

Do you enjoy creating engaging social media content, growing online communities, and developing digital strategies that drive meaningful audience engagement? We are looking for a Social Media Manager to lead NCG's social media presence and develop compelling content and campaigns that strengthen our brand and amplify member co-op stories across multiple platforms.

Come join National Co+op Grocers' (NCG) collective movement towards a just, resilient and regenerative food system that is accessible for all! We are a business services cooperative that helps community-owned grocery stores thrive-strengthening local economies, promoting sustainable food systems, and empowering consumers. We are revolutionizing the grocery industry to make it work better for people and the planet!

This role is responsible for developing and executing NCG's social media strategy to increase brand awareness, strengthen audience engagement, and support organizational goals. This is an ideal position for an experienced social media professional who excels at developing engaging content, building online communities, and using data-driven insights to amplify the impact of community-owned grocery stores.

Primary Responsibilities:

  • Develop and execute a social media content strategy across social platforms aligned with NCG's brand, voice, and business objectives.
  • Create and maintain a social media content calendar, ensuring consistent messaging, campaign alignment and execution.
  • Develop and publish day-to-day organic and paid engaging posts, stories, and short-form videos across NCG's social media platforms including Facebook, YouTube, and Instagram, that reflect business objectives, incorporate trends and audience insights, and build awareness for NCG and member co-ops.
  • Lead end-to-end content development, including creation of posts, graphics, short-form video, and coordination with internal creative services and external vendors and agencies as needed.
  • Define, track, analyze and report on social media performance (including engagement, reach, growth, and paid media results), and translate insights into actionable recommendations.
  • Conduct social listening to monitor brand sentiment and audiences' conversation and apply insights to inform content and campaign planning.

Qualifications:

  • Bachelor's degree in Marketing, Communications or a related field, and 5 years equivalent professional experience in experience in social media marketing or 7 years equivalent professional experience in social media marketing.
  • Demonstrated experience managing both organic and paid social strategies.
  • Strong content creation skills, using graphics and written copy.
  • Proficiency in content creation tools including Canva, Adobe Express, or similar platforms; experience with short-form video creation and editing (CapCut, native platform tools, or equivalent); working knowledge of Adobe Creative Suite.
  • Experience with social media management and analytics platforms such as Sprout Social, Hootsuite, or similar; proficiency with Meta Ads Manager and equivalent paid social platforms.
  • Up to 5% business travel is required, including overnights and weekends.

Compensation & Benefits

NCG offers a competitive salary and comprehensive benefits package, as an example:

  • 4 weeks Paid Time Off
  • Medical, dental, and vision insurance
  • Health Savings Account (HSA) and Flexible Spending Account (FSA) with company contributions
  • Company-paid life and disability insurance
  • Company-paid identity theft protection
  • Matching 401(k) plan

The salary for this position is $101,614.

Workstation Options

  • Home Office (Contiguous U.S.): Eligible if within 100 miles of a major airport and has sufficient internet bandwidth and mobile phone service.
  • St. Paul, MN Office: Workstations available at 2610 University Ave W, with free parking and access to the Green Line Light Rail (Westgate Station).

Accessibility

NCG is committed to providing equal access to all interested candidates. If you require a reasonable accommodation for any part of the employment process, please contact (866) 709-2667 ext. 2817 or email careers@ncg.coop for assistance.

Our goal is to attract and retain qualified talent and encourage applications from all individuals without regard to race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any characteristic protected by applicable law.

No recruiters or agencies please.

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