SEO & Web Analytics Manager

Overview

The SEO and Web Analytics Manager is a senior individual contributor responsible for driving organic growth and improving digital performance, with a strong focus on lead and pipeline generation. This role combines technical SEO, on-page and content optimization, and advanced web analytics. The position owns measurement strategy, GA4 configuration and governance, SEO tooling, and executive reporting that connects website performance to pipeline and revenue outcomes. The ideal candidate brings deep experience in B2B software and hands-on expertise working in Drupal environments. 

Responsibilities

• Own the organic search roadmap across technical SEO, on-page optimization, content recommendations, and internal linking • Define and deliver quarterly SEO growth plans tied to business priorities such as product lines, solutions, and regions • Manage keyword and topic strategies, content briefs, and competitive analysis using SEMrush 

Technical SEO and Drupal • Partner with WebDev and platform teams to implement technical SEO improvements in Drupal environments • Manage templates, schema, modules, structured data, indexation controls, XML sitemaps, redirects, canonicalization, and hreflang where applicable • Maintain site health including crawlability, performance, Core Web Vitals, and duplicate content governance across large-scale websites 

Web Analytics and Measurement • Own GA4 configuration including event taxonomy, conversion definitions, channel grouping, and data quality governance • Ensure consistent tracking across key user journeys such as downloads, demo requests, webinars, and partner referrals • Maintain accurate documentation, QA processes, and tagging standards 

Reporting and Insights • Build and maintain dashboards that connect SEO and web performance to engagement and conversion outcomes • Deliver recurring executive reporting focused on trends, insights, risks, and actionable recommendations • Translate data into clear priorities and business impact 

Tool Ownership and Operations • Serve as primary owner of Google Search Console, GA4, SEMrush, and related SEO tools • Create repeatable reporting frameworks, monitoring processes, and documented SOPs • Monitor indexation, performance, enhancements, and search opportunities in Search Console 

Qualifications

• 6 to 8 plus years of experience in SEO and web analytics with significant exposure to B2B software or B2B technology • Hands-on experience working in Drupal including templates, modules, content models, redirects, metadata, and release workflows • Advanced GA4 expertise including event design, conversions, funnels, and troubleshooting • Strong experience with Google Search Console including indexation, enhancements, and performance analysis • Proficiency in SEMrush for research, audits, and competitive analysis • Experience building executive dashboards in Looker Studio • Strong ability to translate data into insights and actionable recommendations • Proven ability to drive execution in a cross functional environment as a senior individual contributor 

Preferred Qualifications • Experience managing enterprise websites with large page counts and multi region or multi product environments • Deep technical SEO knowledge including schema, Core Web Vitals, rendering, log file analysis, and international SEO • Familiarity with tagging frameworks, governance models, and UTM standards • Experience working with BI teams, data warehouses, or CRM attribution models 

Company Overview

Quest Software builds the foundation for enterprise AI with solutions in data governance, cybersecurity, and platform modernization. More than 45,000 companies — including 90% of the Fortune 500 — trust Quest to solve their most critical IT challenges. From securing identities and modernizing platforms to preparing data for AI, we help enterprises unlock their full potential.

Why Quest

At Quest, your work makes an impact. You’ll help organizations get AI-ready while building your career with a global team of innovators. We offer:

• Competitive pay, annual bonuses, and top-performer recognition.
• Comprehensive health, family, and retirement benefits.
• Flexible work options, generous PTO, and wellness programs.
• Professional growth through learning platforms, mentorship, and leadership programs.
• Inclusive teams that reflect the world we serve, supported by Employee Resource Groups and our Equality & Inclusion Council.

Come join us. For more information, visit us on the web at Quest Careers | Innovate. Collaborate. Grow.

Job seekers should be aware of fraudulent job offers from online scammers and only apply to roles listed on quest.com/careers using our applicant system. Note: We do not use text messaging or third-party messaging apps like Telegram to communicate with applicants, so please exercise caution if you are approached in this way and only interact with people claiming to be Quest employees if they have an email address ending in @quest.com. 

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