Senior Product Marketing Manager — Global Narrative & Portfolio Strategy
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AI Summary
TELUS Health is empowering every person to live their healthiest life. Guided by our vision, we are leveraging the power of our leading edge technology and focusing on the uniqueness of each individual to create the future of health. As a global-leading health and well-being provider – encompassing physical, mental and financial health – TELUS Health is improving health outcomes for consumers, patients, healthcare professionals, employers and employees.
We are building our new Global Product Marketing department — the team that gives our portfolio a single, differentiated voice in the market: globally consistent, locally resonant. The department sits at the intersection of product, sales, and regional marketing, and is the connective tissue of our go-to-market.You are the architect of our story. As Senior PMM for Global Narrative & Portfolio Strategy, you own how the portfolio is positioned in the market: the global narrative, the value propositions that differentiate us, and the go-to-market strategy that ties it all together. Your mandate is coherence — ensuring that every product, in every conversation, ladders up to one consistent and compelling point of view. You are the single source of truth for what we say and why.
What you'll do
- Global narrative & positioning — define and maintain the global narrative, product positioning, and value propositions across the entire portfolio.
- Portfolio GTM strategy — build the portfolio go-to-market strategy and ensure alignment across all products.
- Product playbooks — create and own the product playbooks that equip the proposal team to win.
- Product marketing assets — partner closely with the product team to develop product marketing assets infused with the new narrative.
- Market research & trends — lead market research and trend analysis so our positioning is grounded in where the market is going, not where it has been.
What you bring
7+ years in product marketing, with proven experience positioning a multi-product portfolio (B2B preferred).
A track record of building narratives, value propositions, and GTM strategies that sales teams actually use.
Strong storytelling and messaging craft — you turn complex products into clear, compelling stories.
Experience creating sales playbooks and enablement content for proposal or sales teams.
Analytical rigor: comfortable leading market research and translating insight into positioning decisions.
Excellent cross-functional collaboration skills across product, sales, and marketing.
Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. We encourage all qualified candidates to apply, even if the posted salary range doesn't match your expectations. We're open to discussing competitive compensation packages tailored to your experience level and expertise.
A bit about us
We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.
TELUS Health is an Equal Opportunity Employer that aims to foster an inclusive culture that embraces diversity. It is our policy to hire without regard to race, color, creed, religion, national origin, citizenship status, sex, marital status, age, disability, sexual orientation or veteran status.We offer accommodation for applicants with disabilities, as required, during the recruitment process.
By applying to this role, you understand and agree that your information will be shared with the TELUS Group of Companies’ Talent Acquisition team(s) and/or any leader(s) who will be part of the selection process.
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