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Lead the design evolution of the Wirecutter Store, creating cohesive desktop and mobile experiences across the homepage, product detail pages, and checkout. Analyze shopping funnel performance, identify growth opportunities, design and iterate on experiments, manage Shopify pages, and advocate for visual standards during implementation.
The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.
Mission Overview & Responsibilities:
We are looking for a Senior Product Designer to own the design evolution of the Wirecutter Store. You will be the lead designer for our shopping experience, balancing high-conversion UX design with rigorous visual standards. You will oversee the visual and structural integrity of our store, designing intuitive interfaces for our homepage, product detail pages (PDPs), and checkout flows.
You are a strategic partner who will help shape the future of our retail experience. We are looking for someone to bring their expertise in e-commerce best practices, user psychology, and conversion rate optimization (CRO) to help us identify opportunities we haven't seen yet.
This is a remote friendly position.
Translate complex business requirements into elegant, high-fidelity designs. You will wireframe, prototype, and refine the interface to create a cohesive store experience across desktop and mobile.
Analyze the shopping funnel to identify friction points. You'll design solutions that improve navigation, product discovery, and the overall checkout process.
Be the subject matter expert on e-commerce design trends. Audit the site experience to identify growth opportunities and propose improvements to site architecture.
Partner with the business team to drive our A/B testing roadmap. You will design and implement UI experiments (e.g., layout variations, navigation updates, promotional treatments) and use data to iterate on those designs.
Use your knowledge of the Shopify platform to build, configure, and manage pages. You understand the capabilities and constraints of the platform, allowing you to design features that are both beautiful and technically feasible.
Be the design advocate in meetings with our technical partners to ensure our visual standards are maintained during technical implementation.
Basic Qualifications:
4+ years of relevant design experience.
A portfolio showcasing your ability and process to design for e-commerce. You show an understanding of information architecture, interaction design, and visual hierarchy.
Experience designing for Shopify. You know how to navigate the theme editor, manage product assets, and collaborate with developers to bring custom layouts to life.
Experience designing templates for e-commerce email platforms (e.g., Klaviyo, Shopify Email). You understand how email layout, typography, and clear CTAs impact click-through and open rates.
Experience using analytics to understand site performance. You use insights to influence your design process and prioritize changes.
Preferred Qualifications:
Experience using design to solve for conversion and usability.
Experience presenting the "why" behind your design choices and working with developers, PMs, and stakeholders to move projects across the finish line.
REQ-020871
#LI-Remote
Candidate Use of GenAI Tools:
We’re excited to learn more about you and your experience. To keep our hiring process as fair and authentic as possible, we ask that you submit your own work and not use GenAI tools to generate substantive content during the application and interview process.
If you’re an engineering candidate, we’ll let you know what specific GenAI tools you are permitted to use for your technical assessment.
The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.
We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here.
The New York Times Company will provide reasonable accommodations as required by applicable federal, state, and/or local laws. Individuals seeking an accommodation for the application or interview process should email reasonable.accommodations@nytimes.com. Emails sent for unrelated issues, such as following up on an application, will not receive a response.
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