Senior Digital Marketing Manager

Join ProMach and shine. Whether you're creative, strategic, persuasive, or mechanically inclined, there’s a place for you here. Be a problem-solver, a closer, a futurist—whatever drives you. 

At ProMach, you'll be challenged and rewarded as you help improve packaging performance and shape the future of automation. And we’ll be proud to have you on the journey.

At ProMach, we’re looking for people who want to shine. You’ll have opportunities to take your career in the direction you desire. You can be creative. Strategic. Persuasive. Influential. A mechanical marvel. A customer service authority. Meticulous. A closer. A futurist.

You’ll be challenged and rewarded. Make friends and have fun. Improve our customers’ packaging performance and efficiency every day. Help build the future of packaging automation. We’re proud of that and hope you will be too.

Do we have your attention? Keep reading.

As Sr. Digital Marketing Manager , you will lead execution, optimization, and performance measurement of the business unit’s digital marketing ecosystem. This role is responsible for developing integrated digital programs that generate demand, support sales growth, enhance brand equity and awareness, and strengthen the company’s digital infrastructure. In this role you will….

• Lead planning, development, execution, and optimization of digital marketing campaigns designed to create awareness, engage prospects, generate qualified leads, and support pipeline growth.
• Develop and continuously optimize digital marketing strategies across websites, social media, digital campaigns, video, digital advertising, ABM programs, sales enablement tools, SEO, and generative engine optimization.
• Collaborate with marketing leadership, sales leadership, product managers, and business unit leaders to identify market opportunities and align digital initiatives with revenue goals and growth strategies.
• Lead and develop Marketing Specialists while driving effective management of agency and vendor relationships.
• Create integrated digital marketing plans that support brand awareness, customer acquisition, sales enablement, product launches, and revenue growth objectives.
• Own digital marketing performance reporting, including website traffic, conversion rates, lead volume, pipeline contribution, campaign ROI, cost per lead, email engagement, and social growth.
• Direct the development and implementation of digital marketing plans that support new product launches and broader business unit growth initiatives.
• Partner with internal teams and external vendors to develop compelling digital content, creative assets, and customer journey improvements that strengthen brand equity and business impact.

Who we’re looking for?

• Bachelor’s degree in Marketing, Communications, or related field
• Minimum of 8 years’ experience in digital marketing with demonstrated success; preferably in the packaging industry or a B2B environment
• Experience with website strategy, SEO, landing page development, email marketing, CRM, marketing automation systems, and digital campaign execution
• Experience with content management systems and web analytics platforms
• Strong knowledge of current trends in digital media and social media
• Strong writing, editing, proofreading, and design skills, including the ability to present concepts verbally
• Expertise in Microsoft Office and Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and Premiere Pro
• Excellent organizational skills with the ability to prioritize and manage multiple projects
• Self-directed, works well in a team environment
• Ability to travel as needed (25%)

What’s in it for you?

There's no monopoly on good ideas or limits to how far you can advance with our team. We offer an open, communicative environment that fosters individual initiative. We pride ourselves in being a company where people choose to build a career.

In addition to growth opportunities, as a ProMach employee, you receive more than just a paycheck. Starting salary range for this role is [insert salary range] per year depending on experience. This estimate represents the typical salary range you could earn in this position and is just one component of ProMach’s total compensation package for employees. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards.

Total compensation includes your salary, comprehensive medical/dental/vision programs, as well as life insurance, a generous paid time off program, and a retirement savings plan with a company match. And because we understand the importance of feeling protected, there is no waiting period for benefits – you are eligible on your first day of employment!

Pro Mach, Inc.

We have been named to the Inc. 5,000 list of fastest growing private companies in the U.S. seven times. We continue to introduce innovative products, enter new markets, expand our global presence, and actively acquire new capabilities.

We have the rewards, opportunities, and the market strengths of a large organization combined with the entrepreneurial culture of a small, fast-paced company. You will enjoy the benefits of working with a growing company that competes globally with the personal touch and feel of a smaller company where you can make an impact every day.

ID Technology

Customers across North America depend on ID Technology to design, build, and install effective labeling, coding, and marking systems for their product lines. As a leading manufacturer and integrator of labeling, coding, and marking equipment, ID Technology provides customers with quality labels, tags, and integrated labeling systems that support efficient, reliable packaging operations. As part of the ProMach Labeling & Coding business line, ID Technology helps packaging customers protect and grow the reputation and trust of their consumers.

Curious about life at ProMach? Follow us on LinkedIn, Twitter, and Instagram!

ProMach is an Equal Opportunity Employer. Pro Mach uses E-Verify to verify employment eligibility of all new hires to work in the United States. Pro Mach is a drug-free workplace.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

What’s in it for you?

There's no monopoly on innovative ideas or limits to how far you can advance with our team. We offer an open, communicative environment that fosters individual initiative. We pride ourselves in being a company where people are happy and choose to build a career. 

In addition to growth opportunities, as a ProMach employee, you receive more than just a paycheck. The education and experience you bring to a role with us matter. Placement within our salary range is determined based upon years of directly relatable experience for your position. These components, along with local and national compensation survey data, contribute to deciding a candidate's potential starting rate of pay. 

Total compensation includes your pay, potential short-term incentive opportunities, comprehensive medical/dental/vision programs, as well as life insurance, disability insurance, paid time off programs, a retirement savings plan with a company match, and a wellness program. And because we understand the importance of feeling protected, there is no waiting period for benefits – you are eligible on your first day of employment! 

Pro Mach, Inc. was named to the Inc. 5,000 list of the fastest growing private companies in the U.S. seven times. We continue to introduce innovative products, enter new markets, expand our global presence, and actively acquire new capabilities. 

We have the rewards, opportunities, and the market strength of a large organization combined with the entrepreneurial culture of a small, fast-paced company. You will enjoy the benefits of working with a growing company that competes globally, with the personal touch and feel of a smaller company where you can make an impact every day. 

Curious about life at ProMach? Follow us on LinkedIn, Twitter, and Instagram! 

ProMach is an Equal Opportunity Employer. Pro Mach uses E-Verify to verify employment eligibility of all new hires to work in the United States. Pro Mach is a drug-free workplace.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.