Senior Content Marketing Manager

 Posted a month ago
     
 $80000 - $115K per year
  
5-10 years experience
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AI Summary

The Senior Content Marketing Manager will lead the development of high-impact, insight-driven content to strengthen brand authority and drive pipeline growth. They will own the content strategy, create strategic assets, and leverage AI tools to optimize content performance across various channels.

About KLDiscovery 

 

KLDiscovery is a leading provider of eDiscovery software and services combining unparalleled client service, deep domain expertise, and modern digital tools to help clients navigate complex legal, regulatory, and data challenges 

 

(Senior Individual Contributor level, remote anywhere in the US preferred) 

 

The Role 

 

KLDiscovery is seeking a Senior Content Marketing Manager to lead the development of high-impact, insight-driven content that strengthens our brand authority, engagement, and drives measurable pipeline growth. 

 

This is a role for a strategic builder and hands-on operator, someone who can develop a clear content vision while also executing with precision. You will transform complex legal, technical, and data-driven concepts into compelling narratives that resonate with enterprise and legal audiences. 

 

You will play a critical role in shaping how KLDiscovery shows up in the marketing, owning not just content creation, but how content is structured, scaled, and continuously improved.  

 

The ideal candidate is intellectually curious and thrives in complexity. You are energized by turning dense, technical subject matter into clear, persuasive storytelling. You are highly proficient in using AI as a force multiplier; you can generate, refine, and elevate content while ensuring it meets strict standards for accuracy, tone, and brand consistency. You operate with a balance of speed and precision, and you are comfortable working cross-functionally in a fast-paced environment where content directly impacts revenue. 

This role will report into the VP of Product Marketing and Content Strategy.  Annual salary for the position is $80,000 to $115,000.

 

What You’ll Do 

 

Content Strategy and Planning 

  • Build and own content strategy aligned to the buyer journey 
  • Develop quarterly content plans tied to campaigns and go-to-market priorities 
  • Partner with Demand Generation and Product Marketing to drive pipeline impact 

 

Content Development and Thought Leadership 

  • Create and lead the development of range of content, including white papers, case studies, blogs, webinars, and other strategic assets 
  • Translate complex eDiscovery topics into clear, engaging content 
  • Develop content that positions KLDiscovery as a trusted and differentiated industry voice 

 

AI-Driven Content Creation and Optimization 

  • Leverage generative AI tools to support content creation, research, and ideation 
  • Apply prompt engineering techniques to produce on-brand, high-quality outputs 
  • Edit and refine AI-generated content to meet standards for tone, accuracy, and clarity 

 

Cross-Functional Collaboration 

  • Partner with Product Marketing, Sales, and subject matter experts to ensure accuracy and relevance 
  • Support and elevate sales enablement with case studies and supporting assets 
  • Interview internal experts and translate insights into high-impact content 

 

SEO and Performance Optimization 

  • Optimize content for search and discoverability 
  • Track performance including traffic, engagement, and conversion 
  • Use analytics tools to continuously refine and improve content performance 

 

Lead Generation Support 

  • Develop and optimize gated content to support lead generation and nurturing 
  • Align content with campaigns to drive MQL and SQL growth 
  • Continuously improve content effectiveness based on conversion and pipeline performance 

 

What You Bring 

 

  • 5 to 8+ years of content marketing experience in B2B, SaaS, or legal technology 
  • Proven ability to create high-quality, technical content for professional or enterprise audiences 
  • Demonstrated experience using generative AI tools for content creation, editing, and optimization, including prompt engineering and output refinement 
  • Strong understanding of content strategy, demand generation, and pipeline growth 
  • Experience working with SEO/GEO/AIO  best practices and analytical tools 
  • Creative problem-solving abilities with a strong attention to detail. 
  • Ability to collaborate across departments, manage multiple projects and stakeholders in a fast-paced, results-oriented environment. 

 

Preferred 

 

  • Experience in eDiscovery, legal technology, or litigation support 
  • Understanding of legal workflows and data management 
  • Experience creating content for legal, technical, or enterprise audiences 

 

Success Metrics 

 

  • Content contribution to pipeline, lead generation, and revenue generation 
  • Engagement and performance metrics across content channels 
  • Conversion rates from content to MQL and SQL 
  • Growth in Organic traffic and SEO/GEO/AIO performance 

 

KLDiscovery is an equal opportunity employer committed to building a diverse and inclusive team. 

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