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Capgemini

Salesforce Marketing Cloud Campaign Engineer

Posted 3 days ago
2-5 years experience
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AI Summary

You will own the technical execution of marketing campaigns by managing customer journeys, automations, and audience segmentation within Salesforce Marketing Cloud. You will also act as a bridge between marketing and data teams to turn requirements into scalable technical solutions.

Your Role

  • Own the technical execution of marketing campaigns by building and managing customer journeys, automations, audience segmentation, and personalized communications in Salesforce Marketing Cloud.
  • Act as the bridge between Marketing and Data teams, collaborating closely with Campaign Operations, CDP Engineers, and business stakeholders to turn campaign requirements into scalable technical solutions.
  • Work extensively with data and SQL, validating audiences, troubleshooting campaign issues, managing Data Extensions, and ensuring the right customers receive the right message at the right time.
  • Support critical integrations across the MarTech ecosystem, including Salesforce Marketing Cloud, CDPs, CRM platforms, Snowflake, APIs, and activation channels such as email and direct mail.
  • Solve complex production and data challenges, investigating automation, journey, delivery, and integration issues while ensuring reliable campaign execution in a fast-paced environment.

Your Profile

  • 4 years of experience in Marketing Technology, CRM, Digital Marketing Operations, Campaign Engineering, or related technical roles.
  • 2+ years of hands-on Salesforce Marketing Cloud experience, with the ability to independently build, deploy, support, and troubleshoot marketing campaigns without requiring foundational platform training.
  • Experience working with Journey Builder and Automation Studio in production environments, to design customer journeys, decision paths, triggers, automations, schedules, imports, exports, and production workflows.
  • Strong SQL experience supporting audience segmentation, campaign execution, and data validation.
  • Exposure to Snowflake, CDPs, CRM integrations, or customer data platforms.
  • Fluent English level, great communication skills

What you'll love

  • Work on meaningful projects that use technology to solve real-world challenges.
  • Be part of a company that values sustainability, inclusion, and digital equity.
  • Contribute to building a better future for people, planet, and society. 

Need to know about this role

This role can be working from any state of Mexico

About Capgemini

Capgemini is an AI-powered global business and technology transformation partner, delivering tangible business value. We imagine the future of organizations and make it real with AI, technology and people. With our strong heritage of nearly 60 years, we are a responsible and diverse group of over 420,000 team members in more than 50 countries. We deliver end-to end services and solutions with our deep industry expertise and strong partner ecosystem, leveraging our capabilities across strategy, technology, design, engineering and business operations.

At Capgemini Mexico, we aim to attract the best talent and are committed to creating a diverse and inclusive work environment, so there is no discrimination based on race, sex, sexual orientation, gender identity or expression, or any other characteristic of a person. All applications welcome and will be considered based on merit against the job and/or experience for the position. 

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