Sales Specialist West – Construction Division

Last date to apply:

Location: Hungary (Western region focus)

Reports to: Country Manager Construction

Role purpose

The Sales Specialist is responsible for delivering profitable sales growth, market share expansion, and customer development across Western Hungary.

This is a generalist field sales role, covering all Husqvarna Construction product segments, with strong focus on dealer network development, project sales, and end-user engagement.

Key responsibilities

1. Sales & Business Development

• Achieve sales targets across machines, diamond tools, and accessories

• Develop and expand dealer, rental, and key account network

• Increase number of active customers and market penetration

• Drive cross-selling across all product groups

2. Project & Key Account Management

• Identify and manage large construction projects and investments

• Provide commercial and technical support at construction sites

• Collaborate with internal teams on complex solutions and tenders

3. Product Promotion & Competence Building

• Organize and execute product demos, open days, and trainings

• Increase partner competence in key segments (e.g. surface prep, diamond tools)

• Support introduction of new products and campaigns

4. Customer & Partner Management

• Build long-term relationships with dealers, rentals, and end-users

• Provide consultative selling and technical advice

• Ensure high level of customer satisfaction and loyalty

5. Pipeline & CRM Management

• Maintain accurate CRM data and customer records

• Manage quotation pipeline and follow-up activities

• Monitor and report sales performance and activities

6. Market Intelligence

• Conduct market analysis and competitor tracking

• Identify new business opportunities and trends

Key KPIs

• Net Sales (total + regional)

• Dealer & rental network expansion

• Number of active customers

• Project conversion rate

• Demo/trainings executed

• CRM data quality and usage

Required qualifications

• Secondary or higher education (technical preferred)

• 2–5 years sales experience in technical/B2B environment

• Strong sales and negotiation skills

• Technical understanding (construction equipment or similar)

• Driving license (B)

Competencies

• Result-oriented and proactive

• Strong ownership mindset

• Customer-focused and consultative

• Ability to work independently in a field role

• Team player in cross-functional environment