Retail Product Manager (m/f/d)

About HOLY

• HOLY is the soft drink revolution: With our product lines Energy®, Iced Tea®, Hydration®, Milkshake®, and our newest innovation, the HOLY Syrup Bottle® you get amazing taste across 50+ flavors while maintaining a good conscience—for your body & the environment.
• Over 2M loyal customers: Started in a shared apartment by three best friends, we have scaled to Europe's fastest growing consumer brand—and our cult-like community, the HOLY Squad, loves it: 4.6 stars on reviews.io speak for themselves.
• From D2C to Global Omnichannel: In less than four years, we've profitably scaled HOLY to more than €180M D2C revenue in DACH, FR, UK and PL. Now scaling our retail business, we're on an exciting transition to becoming a true omnichannel rocketship.
• We are still just getting started: Backed by the world's best consumer investors, we aim to revolutionize the soft drink industry and build a generational love brand: tastier, healthier & more sustainable. Our team of 170+ people aims high (Coca-Cola, we're coming for you!).

About the Position

HOLY has become one of Europe’s fastest-growing beverage brands in retail. With every new market, retailer, and product launch, the complexity of managing our portfolio grows and that’s where you come in.

As Retail Product Manager, you’ll own our retail product portfolio from launch to long-term performance. You’ll sit at the center of Product, Sales, Supply Chain, Operations and Design to ensure every product reaches the shelf on time, performs successfully, and continuously improves throughout its lifecycle.

This is a highly cross-functional role with real ownership. If you enjoy bringing structure to complexity, coordinating multiple stakeholders, and turning ambitious product ideas into flawless retail execution, you’ll thrive here.

Responsibilities:

• Own Product Lifecycle Management: Lead HOLY’s retail products through every stage of their lifecycle – from launch and relaunches to SKU changes and discontinuations. Build launch roadmaps, coordinate cross-functional execution, and ensure every product is delivered on time and ready for retail.
• Drive Product Development & New Initiatives: Coordinate the execution of new retail products, packaging developments, and other product-related initiatives. Translate business requirements into clear creative briefs, align stakeholders on timelines and deliverables, and act as the DRI to ensure projects are executed successfully.
• Manage Portfolio Performance & Lifecycle: Own the health and performance of HOLY’s retail product portfolio. Monitor commercial and operational KPIs, identify optimization opportunities, conduct post-launch reviews, and use data to continuously improve the portfolio and product lifecycle decisions.
• Own Product Information & Governance: Ensure all retail product information remains accurate, scalable, and up to date. Maintain product specifications and documentation, coordinate packaging copy and approval processes, and continuously improve product management standards and documentation to support HOLY’s rapid growth.

About You

• You have experience in Product Management, Product Operations, Portfolio Management, or Project Management, ideally within FMCG, consumer goods, food & beverage, or another fast-paced consumer business.
• You thrive in cross-functional environments. You’re comfortable coordinating multiple stakeholders, balancing competing priorities, and driving projects from idea to execution.
• You’re highly organized and detail-oriented. You naturally bring structure to complex projects without losing sight of the bigger picture.
• You’re analytical and commercially minded. You enjoy using data to evaluate product performance and support portfolio decisions.
• You take ownership. You proactively solve problems, communicate early, and move projects forward without waiting for direction.
• Language: Fluency in English is required. German is a strong plus.
• Location: This role can be fully remote, with Berlin being a strong plus for regular collaboration with the team.

Our Offering

In today's job market, A-players have many options to choose from. As part of our offer, we prioritise providing a productive working environment and opportunities for growth. In addition to competitive compensation, including company shares, you can expect:

• A successful and growing company: Join a company that has been growing profitable and quickly for the last 36+ months and have raised a series B, while many other e-commerce companies are struggling.
• Huge impact: Enjoy huge impact to shape HOLY’s internationalisation in a top market.
• Awesome team: Join an awesome team of colleagues who are ambitious, funny, down-to-earth, and authentic. Get to know us and see for yourself!
• Top product: Marketing is important, but a good product is essential. Our differentiated soft drinks have won over 2.5 million customers. Check out our reviews.io reviews or contact us for free samples.
• Startup culture: Join a startup culture that values flat hierarchies, fast pace, and personal development. With us, you can make a real impact.
• Perfect setup: Enjoy a perfect setup that includes all the requirements of a modern employer, such as a central office in Berlin Prenzlauerberg, flexible working hours, and much more.
• Competitive comp. + equity: Join us at a pivotal stage of hypergrowth. We offer a strong salary and meaningful equity—giving you the chance to share in our current success and benefit from the massive upside as we scale.
• How we support your growth: flexible hours, 28 vacation days, 30 work-from-abroad days, €1,500 learning budget, Urban Sports Club membership, public transport subsidy, and biannual 360° feedback tied to your compensation.

Find out more about HOLY and our team on our careers page.

The Process

As we are experiencing rapid growth and have ambitious plans, the optimal start date for the position is today. Nonetheless, we are prepared to patiently await the arrival of the ideal candidate, recognizing that quality ultimately yields the best results.

1. Getting to know you with Eric: Our Talent Acquisition Manager will have a 30 minute screening interview will you, where you will talk about HOLY, the position and see if our expectations match.
2. Hiring Manager interview with Joanna or Ben: One of our Retail Leaders will dive a bit deeper into your experience and details of the role.
3. Case study & on-site interview: As soon as you have successfully completed the first interviews, you will receive a case study. In a second meeting at our office, the team will discuss your case study with you and answer questions about our workspace, the HOLY Temple.
4. Reference calls: At this stage, we’d like to connect with 1–2 former colleagues or managers who have worked closely with you. These conversations help us better understand your working style and strengths from those who know you professionally.
5. Interview with Matze: As a strong cultural fit is important to us, you will have a final meeting with Matze , one of our HOLY Founders. This gives both you and us the opportunity for a final check.
6. Job offer and decision: If everything goes well, you will receive an offer and we are ready to embark you this journey together with you!

Typically his process should take around 2 weeks.

Any questions or concerns?

If you have any questions or feedback, please send an email to jobs@weareholy.com.

About us

HOLY Softdrinks GmbH 
Saarbrücker Str. 37
10405, Berlin

Disclaimer
EN: Holy Softdrinks GmbH is an equal opportunity workplace and is devoted to providing equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity. If you have a specific need that requires assistant in the application process, please reach out to our People Team at jobs@holy.com.

DE:  Holy Softdrinks GmbH ist ein Arbeitgeber, der Chancengleichheit fördert und sich dafür einsetzt, gleiche Beschäftigungsmöglichkeiten unabhängig von Herkunft, Hautfarbe, Abstammung, Religion, Geschlecht, Nationalität, sexueller Orientierung, Alter, Staatsbürgerschaft, Familienstand, Behinderung oder Geschlechtsidentität zu bieten. Wenn du spezielle Bedürfnisse hast, die Unterstützung im Bewerbungsprozess erfordern, wendest du dich bitte an unser People Team unter jobs@holy.com.