Regional Digital Marketing Associate
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AI Summary
Company Description
Syngenta is a world-leading agricultural technology company dedicated to improving global food security. By delivering innovative crop protection solutions and digital farming tools, we help millions of growers make better use of limited agricultural resources
Job Description
Regional Campaign Execution: Coordinate and launch multi-channel digital marketing organic and paid campaigns tailored to localized grower and B2B segments across the AMEA territory.
Performance Marketing (PMax): Set up and optimize or guide the countries on Google Performance Max (PMax) campaigns, managing audience signals, bidding structures, and localization frameworks.
Social Media & Listening: Oversee regional social publishing, community engagement, and brand reputation monitoring using Emplifi.
CRM & Lead Lifecycle: Co-creating journeys applicable to the intent of the campaign with countries with the appropriate marketing channel mix leveraging Syngenta MarTech tools.
Analytics & Performance Tracking: Extract data and compile regional performance reporting using Google Analytics 4 (GA4) to monitor web traffic, behavior, and campaign attribution.
AI Tool Integration: Utilize Syngenta MarTech tools and AI suite to accelerate workflow efficiency and localize asset production at scale.
Compliance & Standards: Ensure all cross-border digital content strictly complies with Syngenta's Global Code of Conduct and local advertising laws across target countries
Qualifications
Experience: 3–5 years of progressive digital marketing or campaign management experience, ideally operating across multi-country setups.
Technical Proficiency: Prior hands-on configuration experience with GA4, Emplifi, Data Analysis, Meta Campaigns and Google PMax is highly beneficial.
AI Literacy: Comfort with integrating generative AI tools into daily marketing workflows (copy creation, image asset variation, reporting automation).
Communication: Flawless professional English proficiency; capability to navigate and align stakeholders across varied time zones and cultures
Additional Information
Remote Setup: Located in Pakistan with a stable, high-speed remote workspace infrastructure and reliable internet bandwidth.
Job Type: 01 Year Contract
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