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The Product Marketing Manager will conduct market research to inform product strategy and develop go-to-market messaging for advertising products. They will also lead high-priority initiatives by collaborating with cross-functional teams to translate insights into actionable commercialization strategies.
We are seeking an experienced Product Marketing Manager to support a global technology company focused on digital advertising and business products.
This is a highly strategic role for someone who enjoys working at the intersection of product, marketing, research, advertising, and business strategy. You will partner closely with Product, Sales, and cross functional teams to understand advertiser needs, evaluate market opportunities, influence product direction, and develop go to market strategies for high priority products and initiatives.
The ideal candidate brings a strong combination of strategic thinking, analytical ability, product marketing expertise, and the ability to lead complex initiatives in a fast moving environment.
• Conduct market, customer, and competitive research to identify advertiser needs and inform product strategy
• Partner with advertisers and internal teams to support product testing, gather insights, and evaluate performance
• Develop product positioning, messaging, and go to market strategies for new and evolving advertising products
• Partner with Product and Sales teams to translate market insights into product recommendations and commercialization strategies
• Contribute to strategic direction for advertising and creator focused product initiatives
• Lead high priority projects involving multiple stakeholders and product teams
• Develop structured frameworks to evaluate complex business and product questions and present clear recommendations
• Manage fast moving priorities, dependencies, risks, and stakeholder communications
• Anticipate potential issues and escalations and drive them through resolution
• Serve as the primary owner for assigned initiatives, ensuring strong execution and effective cross functional communication
• 8+ years of professional experience in product marketing, management consulting, business strategy and operations, digital marketing or advertising, analytics, or another highly analytical discipline
• Experience contributing to product strategy and go to market planning
• Demonstrated success managing complex projects with significant stakeholder visibility
• Strong project management skills with the ability to independently drive work from strategy through execution
• Experience conducting research and translating findings into actionable business or product recommendations
• Ability to simplify complex concepts and communicate them clearly to varied audiences
• Strong cross functional collaboration and stakeholder management skills
• Experience developing structured frameworks to evaluate ambiguous problems and recommend a path forward
• Strong analytical, communication, organizational, and presentation skills
• Ability to work effectively in a fast paced environment where priorities and requirements may evolve
• Experience within digital advertising or advertising technology
• Creator marketing experience
• Social media or digital platform experience
• Commerce or business platform experience
• Management consulting or strategy background
• Experience supporting advertiser, agency, or business focused products
This role offers the opportunity to work on highly visible digital advertising products and initiatives within a large scale technology environment.
You will have meaningful ownership across market research, product strategy, testing, positioning, and go to market execution while collaborating with experienced Product, Sales, and Marketing partners.
For a senior product marketer who enjoys solving ambiguous problems, influencing product direction, and bringing innovative products to market, this is an opportunity to make a significant impact.
Location: Remote
Role type: Contract 8 Month Position
Expected hours: 40 per week
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