Product Marketing Lead, Fraud and Risk

 Posted 3 months ago
     
10+ years experience
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AI Summary

Develop and execute the go-to-market strategy for Stripe’s fraud and risk products. Synthesize audience insights and market trends to inform product positioning and drive adoption.

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About the team

Our Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Partnerships, Demand Generation and Campaigns to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch. We also drive both self-serve and sales-sold marketing efforts.

We are looking for an experienced product marketer to lead go-to-market strategy and execution for Stripe’s fraud and risk products, such as Stripe Radar and Stripe Verified. As PMM Lead, you will be a key member of Fraud and Risk cross-functional leadership teams.

What you’ll do

  • Develop and help execute the go-to-market strategy for Stripe’s suite of fraud and risk products
  • Synthesize deep audience, market, and competitive insights to inform our product roadmap
  • Craft packaging and bundling recommendations and bring new packages to market to increase product adoption 
  • Develop compelling and differentiated positioning and messaging for suite of fraud and risk products
  • Equip GTM and partner marketing teams with knowledge and content to sell and market effectively
  • Craft keynote presentations and breakout sessions to showcase the breadth and benefits of Stripe’s fraud and risk offerings 
  • Identify new growth opportunities using customer insights, sales data, and market trends, and lead cross-functional teams to successfully execute those growth levers

Who you are

  • Be a storyteller. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience and differentiate Stripe. You have excellent verbal and written communication skills
  • Lead with data. You like working with data and insights and pair that with your passion for users to generate balanced and thoughtful points of view for how to take our products to market
  • Keep things organized. You are able to manage highly interdependent, complex projects and keep various workstreams on track. You are able to manage highly interdependent, complex projects and keep various work streams on track
  • Be ambitious. You are eager to make an impact at Stripe. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right
  • Act as a team player. Product Marketers collaborate across the Marketing team and with basically every team at Stripe. You are able to work with a range of disciplines to execute on your work

Minimum requirements

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. 

  • 15+ years of product marketing experience
  • Exceptional cross-functional leadership and ability to influence across all levels and functions, from senior leadership to project teams.
  • High comfort toggling between big-picture strategy and detailed execution, with a strong bias to action
  • Excellent communication and presentation abilities, with a proven track record explaining technical concepts in ways that technical and non-technical audiences can understand

 

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