Principal Systems Developer (Marketing Cloud)
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Every mind is unique. Yet much of the world is still built for what’s considered "normal," leaving too many people behind. At Everway, we change that by creating technology that helps everyone understand and be understood. By understanding and addressing the unique needs of each individual, we're creating a world where differences are recognized and valued.
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Our people are supported and encouraged to show up as they are, with different ways of thinking welcomed and valued. We pride ourselves on our core values that are embedded within our culture. These are to be curious, have courage, and commit fully.
Join us at Everway - together, we can unlock the full potential of every mind.
About the role
We are looking for a Principal Systems Developer to take technical ownership of our Salesforce Marketing Cloud platform alongside supporting a wider martech stack.
This is a hands-on engineering role focused on building and scaling the technical foundations of Marketing Cloud, including data architecture, integrations, and platform governance.
You will work closely with Marketing Operations, Salesforce teams, and the Data function to ensure Marketing Cloud is:
- Technically robust and scalable
- Well-integrated into our enterprise architecture
- Governed in line with data and compliance standards
This is not a campaign execution role — it is a platform engineering and technical leadership position.
Responsibilities:
Platform Engineering
- Lead development across Marketing Cloud (SSJS, AMPscript, SQL, Automation Studio)
- Build scalable automations and reusable development patterns
- Own integrations with other marketing systems
- Define and enforce engineering standards
Data & Architecture
- Own data model design and governance within Marketing Cloud
- Ensure alignment with Salesforce CRM and enterprise data models
- Optimise data processing, segmentation, and performance
Integrations
- Design and build integrations with Salesforce, data platforms (e.g. Databricks), and external tools
- Define scalable data flow patterns (API, batch, event-driven)
- Contribute to centralised integration strategy
Platform Ownership
- Maintain platform health, performance, and reliability
- Lead incident investigation and resolution
- Manage technical debt and continuous improvement
Governance & Delivery
- Implement secure, compliant development practices
- Own release and deployment processes
- Introduce DevOps and CI/CD approaches where appropriate
Technical Leadership
- Act as the technical authority for Marketing Cloud
- Partner with Architecture, Data, and Salesforce teams
- Guide Marketing Ops within defined guardrails
- Collaborate with Marketing stakeholders to architect business needs into scalable technical solutions
- Offer expert guidance aligned with Marketing Cloud best practices and emerging industry trends
- Serve as a strategic technical authority for Marketing Operations and Go-To-Market functions
Essential Criteria
- Deep hands-on experience with Salesforce Marketing Cloud development
- Strong skills in AMPscript, SSJS, SQL, and Automation Studio
- Experience designing scalable data models and automations
- Strong understanding of APIs, integrations, and data flows
- Experience working with Salesforce CRM integrations
- Solid understanding of data modelling and data governance
- Experience with version control and release processes
- Ability to operate at a senior technical level and influence stakeholders
- Proven track record of partnering with Marketing stakeholders to transform business needs into scalable technical solutions
- Strong command of digital marketing fundamentals, including customer journey mapping, segmentation, and campaign lifecycle management
- Ability to provide expert guidance rooted in Marketing Cloud best practices and evolving industry standards
Desirable Criteria
- Marketing Cloud certifications
- Experience in SaaS and/or PE-backed environments
- Exposure to post-acquisition technology & process alignment
- Exposure to Databricks or modern data platforms
- Experience with integration tools (e.g. MuleSoft, Workato)
- Experience with Hubspot
- Knowledge of the wider martech ecosystem
- General understanding of digital marketing principles and customer engagement strategies
- Experience partnering with Marketing or Marketing Operations teams in a consultative capacity
- Awareness of evolving Marketing Cloud and customer engagement best practices and industry trends
Please submit your application by 6th July 2026.
Please note: applications may close early due to high demand, so early submission is encouraged.
Join our team and enjoy a competitive salary with bonus opportunities, flexible work schedules, and comprehensive health and wellness benefits. We offer flexible time off plans, career growth through development programs, and a collaborative, innovative culture where your ideas matter. Ready to make an impact? Apply today and be part of a company that invests in your success!
We are committed to providing a Drug-Free Workplace for all employees.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.
You can view our Recruitment and Selection Policy here.
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