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Herrera Headhunters.

Part-Time Senior Performance Marketing Specialist (Meta & TikTok Ads) - Remote

Posted a day ago
5-10 years experience
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AI Summary

The specialist will launch, manage, and optimize Meta and TikTok advertising campaigns to drive ticket sales and maximize ROAS. They will also monitor daily performance, test creatives and audiences, and provide regular reporting insights.

We are looking for a highly skilled Performance Marketing Specialist to manage and optimize our Meta (Facebook/Instagram) and TikTok advertising campaigns for the events and ticketing industry.

This is a part-time freelance opportunity requiring approximately 1 hour per day, ideal for someone experienced in scaling campaigns for events, nightlife, festivals, concerts, ticket sales, or entertainment brands.

Tasks

Responsibilities

  • Launch, manage, and optimize Meta & TikTok ad campaigns
  • Create high-converting campaign structures focused on ticket sales and ROAS
  • Monitor daily performance and continuously improve KPIs
  • Retarget website visitors and build conversion funnels
  • Test creatives, audiences, and campaign strategies
  • Work closely with the team to align campaigns with upcoming events and launches
  • Provide quick reporting and performance insights

Requirements

Requirements

  • Proven experience managing Meta & TikTok Ads for:

  • Events

  • Ticket sales

  • Festivals / nightlife / entertainment

  • High-conversion e-commerce or lead generation campaigns

  • Strong understanding of:

  • Pixel tracking

  • Conversion optimization

  • Retargeting

  • Scaling winning campaigns

  • Ability to work independently with minimal supervision

  • Strong analytical mindset and performance-driven approach

  • Experience with creative testing and viral TikTok-style ads is a strong plus

Benefits

What We’re Looking For

We are specifically searching for someone top-level, proactive, and results-oriented — not someone who only launches ads, but someone who truly understands how to generate ticket sales and maximize campaign profitability.

Work Conditions

  • Part-time / freelance
  • Around 1 hour per day
  • Flexible schedule
  • Long-term collaboration possible

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