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In Marketing We Trust

Paid Media Specialist (Remote/Freelance)

Posted 2 hours ago
5-10 years experience
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AI Summary

The role involves end-to-end campaign execution and optimization across various paid media platforms for assigned client accounts. The specialist will manage budgets, analyze performance data, and communicate strategic insights to clients and internal stakeholders.

What In Marketing We Trust is all about

We're a technical performance marketing agency, and we exist to solve tough problems in marketing. We bring an engineering mindset to complex marketing situations to deliver scalable performance that generates an exponential return on investment.

Trust is in our name and is our guiding principle. To deliver on our purpose, we conduct our business by the following Code of Ethics:

• Build trust through every interaction with every person

• Always deliver in the best interest of our clients

• Invest in the success of every team member

• Build long-term relationships with our partners

Delivering these foundational codes will fund our continued growth.

Role Purpose

We're looking for a Senior Paid Media Specialist to support some clients' projects, with an estimated 15-16 hours per month. This role is responsible for delivering performance-driven paid media outcomes across assigned accounts. This role owns end to end campaign execution and optimisation for 1-2 clients, applies strong commercial and strategic judgment, and communicates insights and recommendations to clients and internal stakeholders.

Role Accountability

  • Deliver day-to-day campaign execution across paid media platforms (Google Ads, Meta, Programmatic, etc.)

  • Manage budgets and pacing to agreed plans and client outcomes

  • Write and QA ad copy and creative inputs to best practice standards

  • Conduct query reviews and apply learnings to improve performance

  • Run ongoing in platform optimisation, builds, expansions, and testing

  • Provide market insights, performance analysis, and recommendations

  • Participate in client WIP meetings with the Client Services team.

  • Maintain client relationships as the primary paid media delivery lead on assigned accounts

What knowledge and skills are required to be successful

  • 5+ years of agency paid media experience

  • Strong cross-platform execution skills (Google Ads, Meta, Programmatic; LinkedIn/Bing as relevant)

  • Strong analytical skills and ability to translate data into actions

  • Strong communication and collaboration (client-facing)


Position title: Paid Media Specialist

Department: Digital Delivery

Report to: Head of Paid Media

Direct report: N/A

Days/Hours: Freelance - 15-16 hours per month (2-3 days/week at 2-3 hours per day, within Australian business hours)

Employment type: Full-time if you live and work in Australia with an AUS tax number. Contractor If you're outside of Australia and don't have an AUS tax registration number. Please see the difference in our FAQ.

Targeted timezones/locations: GMT+7, +8, +9, +10, +11, +12

Note: only applications within the targeted time zones/locations are processed.

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