Outbound Growth Lead - AI & GTM Automation

Spiral Scout is an AI-native international software development company. We build complex digital systems for global clients and deliver intelligent, AI-driven solutions through the platform, Wippy. 

We are hiring an Outbound Growth Lead to own one number: a qualified pipeline. Not traffic and not impressions, but a steady, measurable flow of leads matching our ideal customer profile, qualified before they reach our founders. Your core KPI will be qualified demos booked via automated outbound campaigns. 

The focus is specific: professional services engagements built on top of our platform. Your mandate is to keep the front of that flywheel full. This is a builder role for someone who uses AI as core leverage to run multiple signal-based campaigns and growth experiments in parallel because you've built the agents, automations, and workflows that do the repetitive work for you. You'll work directly with our CEO and collaborate with our internal team to manage the downstream HubSpot nurturing. 

Primary Needs: What You Will Own

• The Pipeline Metric: Validate ICP leads and secure qualified demos booked per month via automated outbound campaigns. You will report on cost per booked demo, pipeline value created, and channel efficiency, killing what doesn't work.
• Signal-Based Outbound Automation: Design and run trigger campaigns based on market signals to find warm leads. This includes list building, validation (Clay, enrichment tools), multi-channel sequences (email, LinkedIn), and AI-driven personalization agents you build yourself.
• The Qualification & Scoring Layer: Build and extend our automated pre-call research and lead scoring workflows. Leads must arrive at the founders' calendars thoroughly researched, scored, and demo-ready so sales time is never wasted.
• Nurture Integration: Identify what stage of the journey prospects are on and seamlessly route them into automated HubSpot nurture flows managed by our internal team.

Must-Have Requirements

• Demonstrated AI-Native Execution: Proven experience building agentic workflows, automation chains, or AI-assisted research/personalization systems. Running 4-5 campaigns in parallel using AI for repetitive tasks must be normal for you. This is a hard requirement; we will ask for specifics and a portfolio review.
• Signal-Based Prospecting Expertise: Deep hands-on experience with list building, data enrichment, and validation using Clay (or direct equivalents).
• Proven Outbound Track Record: A B2B demand-generation background with clear numbers you can defend: pipeline sourced, meetings booked, and cost per meeting.
• B2B Technical Fluency: Experience selling or marketing complex, engineering-heavy products or professional services, with the ability to translate technical offerings into clear buyer language.
• HubSpot Literacy: Daily comfort working inside HubSpot to sync outbound data, track lead stages, and trigger workflows.
• Startup Autonomy: Experience operating in a fast-paced environment with no pre-written playbook, full ownership of outcomes, and no supporting team to delegate tasks to.

Nice to Have

• Paid Acquisition: Hands-on experience with Google Ads, LinkedIn Ads, or Reddit Ads (budget management and CAC reporting). Note: Paid ads are a secondary concern for immediate launch.
• Advanced Automation Stack: Familiarity with n8n, Make.com, or specific developer-focused AI agent frameworks.
• Content Systems & AEO: Practical understanding of Answer Engine Optimization (how AI assistants discover companies) and managing AI-driven content generation systems.
• Niche Vertical Experience: Background marketing developer tools, AI platforms, or professional IT services.

Mindset

• You measure success on a qualified pipeline created, not activity performed.
• You build systems, then improve them. You’d rather automate a task the second time you do it than the tenth.
• You think critically and look for creative automation solutions to prospecting bottlenecks.
• You are honest about data and make fast decisions to kill failing channels.

Why Join Spiral Scout

• Full ownership of an AI-driven pipeline growth system with direct access to the founders.
• Your work compounds: the growth engine you build becomes a Wippy-powered case study we take to market.
• Fully remote and flexible working environment under a B2B independent contractor agreement.
• A culture that highly values initiative, practical technical execution, and continuous improvement.