National Consultant for provision of informational support for activities of National Commission for Women and Family and Demographic Policy under the President of the Republic of Kazakhstan

Background:

UN Women, the United Nations Entity for Gender Equality and Women Empowerment, is a strong advocate for women and girls globally. UN Women assists UN Member States in setting international norms and standards for achieving gender equality, collaborates with governments and civil society in developing laws, policies, programs and services necessary to implement these standards.

UN Women actively promotes the equal participation of women in all spheres of life, focusing on five priority areas of action: strengthening women's leadership and participation in society; elimination of violence against women; involvement of women in solving the whole range of issues of ensuring peace and security; empowering women in the economy; ensuring the central role of gender equality in national development planning and budgeting processes. UN Women also coordinates work to promote gender equality throughout the UN system.

UN Women Kazakhstan, jointly with the Ministry of Culture and Information of the Republic of Kazakhstan (hereinafter referred to as the Ministry), and with the support of the National Commission on Women's Affairs and Family and Demographic Policy under the President of the Republic of Kazakhstan (hereinafter referred to as the National Commission), is implementing the project “Promoting Women’s Legal Protection, Strengthening Gender Equality, and Ensuring Women’s Full Participation in the Socio-Political Life of the Country” for the period 2025–2027.

To support communication and visibility of the National Commission’s activities and the measures undertaken by national partners in the areas of family and gender policy, as well as to raise public awareness of the implementation of the Concept of Family and Gender Policy of the Republic of Kazakhstan until 2030, UN Women Kazakhstan plans to engage a national National Consultant to provide professional information and communication support to the National Commission. The National Consultant will help ensure timely coverage of events, initiatives, and achievements in the field of family and gender policy through official communication channels throughout 2026.

Objective

To provide comprehensive communications support for the activities of the National Commission in the areas of gender equality and women’s empowerment through the end of 2026. This includes management of the official website and social media accounts, coverage of events, media monitoring, and engagement of experts.

The assignment includes, but is not limited to, the following:

• Weekly updates of relevant information and photographs on the official website and social media platforms;
• Coverage of field visits, meetings, roundtables, and training sessions involving members of the National Commission; monitoring of traditional and social media, with the preparation of monthly reports on key events and initiatives; facilitation of expert participation in national and regional television programs;
• Support in organizing online events on family and gender policy issues; development and maintenance of a pool of speakers and experts available to provide commentary on relevant topics;
• Preparation and promotion of articles, events, and short video materials featuring members of the National Commission, aimed at explaining and raising awareness of gender and family policy issues, as outlined in the table below.

Particular emphasis will be placed on partnerships with bloggers, media outlets, news platforms, and opinion leaders to increase public awareness and visibility of the National Commission among the wider public.

Tasks/Scope of work:

Under the supervision of UN Women, the National Consultant will be responsible for the following tasks:

• Development and implementation of a communications plan for 2026, including engagement with specific bloggers, media outlets, news platforms, and opinion leaders.
• Preparation and publication of short video clips featuring members of the National Commission, explaining gender and family policy issues (at least 2 videos per month, with a minimum duration of 2 minutes each).
• Preparation and dissemination of press releases and media briefings on key events and areas of work of the National Commission.
• Development and implementation of a social media strategy, including: Timely creation of at least three posts per week (no later than two days after each event, with photographs where available);Interactive content to engage followers; Collaboration with influencers and opinion leaders at least once per month;Dissemination of information on research and publications of organizations that are members of the Consortium on Family, Gender and Demographic Policy issues at least three times per month.
• Technical support and content management of the National Commission’s website (as needed) and its official social media pages, with coordination with specialized contractors where web development support is required.
• Information coverage—including photo and video materials, where available—of field visits, meetings, roundtables, as well as online and offline training sessions conducted by members of the National Commission, including events supported by UN Women.
• Monitoring of media and social media, with the provision of monthly reports on key events and initiatives of the National Commission in the field of gender equality and women’s empowerment, aimed at tracking public perception and engagement.
• Establishment of regular engagement with national media outlets (TV, radio, print, and online platforms), including:Organizing the participation of experts and spokespersons on national and regional television channels, upon request or as part of initiated thematic programmes;Preparation and promotion of articles and/or events on key thematic areas (including gender equality, family policy, the elimination of violence against women, and women, peace and security issues).
• Close cooperation with the UN Women communications team to strengthen advocacy efforts for the promotion of gender equality and women’s empowerment, as well as to increase public awareness.

Deliverables: 
 

National Consultant’s Workplace and Official Travel

Home based from Astana. No travel expected.

UN Women support to the National Consultant:

UN Women Kazakhstan, within its capabilities, will provide support to the National Consultant to facilitate communication within the project. National Consultant will work under the direct supervision of UN Women Kazakhstan Programme Specialist and Project manager. Final report should be submitted in Russian.

Competencies :

Core Values:

• Integrity;
• Professionalism;
• Respect for Diversity.

Core Competencies:

• Awareness and Sensitivity Regarding Gender Issues;
• Accountability;
• Creative Problem Solving;
• Effective Communication;
• Inclusive Collaboration;
• Stakeholder Engagement;
• Leading by Example.

Please visit this link for more information on UN Women’s Values and Competencies Framework: 

Required Qualifications:

Education and Certification:

• Bachelor’s degree in journalism, Communications, Public Relations, Social Sciences, Political Science, or a related field.

Experience:

• At least 10 years of professional experience in journalism, media, public relations, or strategic communications.
• Demonstrated experience in website administration and management of social media accounts and content for institutional or national partners.
• Demonstrated experience in engaging experts and coordinating their participation in television and radio programmes.
• Experience working with government institutions, international organizations, or the expert community will be considered as an asset.

Languages:

• Excellent written and spoken Kazakh and Russian language skills are required.
• Excellent written and spoken English language skills will be considered an asset.

Financial arrangement:

Monthly payment will be made after the presentation and approval of the results by UN Women Project Manager or Programme Specialist. The work of the National Consultant will be evaluated based on criteria such as timeliness, responsibility, initiative, sociability, accuracy, and quality.

Statements :

In July 2010, the United Nations General Assembly created UN Women, the United Nations Entity for Gender Equality and the Empowerment of Women. The creation of UN Women came about as part of the UN reform agenda, bringing together resources and mandates for greater impact. It merges and builds on the important work of four previously distinct parts of the UN system (DAW, OSAGI, INSTRAW and UNIFEM), which focused exclusively on gender equality and women's empowerment.

Diversity and inclusion:

At UN Women, we are committed to creating a diverse and inclusive environment of mutual respect. UN Women recruits, employs, trains, compensates, and promotes regardless of race, religion, color, sex, gender identity, sexual orientation, age, ability, national origin, or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, competence, integrity and organizational need.

If you need any reasonable accommodation to support your participation in the recruitment and selection process, please include this information in your application.

UN Women has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UN Women, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. All selected candidates will be expected to adhere to UN Women’s policies and procedures and the standards of conduct expected of UN Women personnel and will therefore undergo rigorous reference and background checks. (Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.)

Note: Applicants must ensure that all sections of the application form, including the sections on education and employment history, are completed. If all sections are not completed the application may be disqualified from the recruitment and selection process.