MEDIA BUYER EXECUTIVE

 Posted an hour ago
     
0-2 years experience
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AI Summary

Create, monitor, and optimize performance marketing campaigns across Facebook and Google Ads to meet CPA and ROAS targets. Analyze campaign data using tracking platforms and collaborate with creative teams to improve ad effectiveness.
Join Our Alpha Iota Family, Where Everyone Wins!
  • Exciting Work-from-Home Opportunities

  • Learning & Development Programs to Upskill Yourself

  • Lucrative Salary Package

  • Health and Wellness Perks & Benefits

  • Motivating and Supportive Teams

...and lots more!

Alpha Iota is based in Southeast Asia, where we are rapidly growing and are constantly on the lookout for talented individuals like yourself who want to make a difference and kickstart their successful careers. Here's what awaits you at Alpha Iota! 

What would you be doing:
  • Create, monitor, analyze, and edit performance marketing campaigns.

  • Measure the effectiveness of marketing programs and strategies.

  • Executing marketing campaigns via Facebook ads, traffic sources, Google ads, and other marketing tools.
  • Analyze campaign data using tracking platforms (Voluum, Redtrack, Binom) and provide actionable insights through weekly performance reports.
  • Conduct A/B testing on creatives, landing pages, and audience segments to continuously improve campaign performance.
  • Ensure ads are creative and displayed appropriately.

  • Monitor costs and return on investment.

  • Collaborate with other departments (creative, copywriting, project management, etc.) to optimize the performance of marketing campaigns.
  • Manage and optimize advertising budgets, ensuring cost-per-acquisition (CPA) and return on ad spend (ROAS) targets are consistently met.
  • Able to stand by during the weekends to manage FB campaigns.

To be successful in this role, you will need to have:
  • At least 1-2 years of experience in iGaming digital marketing, managing paid social media advertising portals.
  • Strong understanding of advertising and marketing principles, particularly for online audiences.
  • Expertise in market research, ad copy creation, testing, and optimization.
  • Passionate about ideation and in tune with Indonesia's social media trends and stories.
  • Strong written and verbal communication skills in both Bahasa Indonesia and English.
  • Proficiency with trackers (Voluum, Redtrack) and analytics tools (Google Tag Manager , Pixel).
  • Flexibility to handle additional hours when necessary to meet deadlines and project demands.
  • Strong analytical mindset and comfort working with large datasets.

Keen to understand more? 

Send your resume to recruitment@alphaiotabpo.com today and let's chat! 


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