Marketing Strategist

We are seeking a Marketing Strategist with a strong background in the travel industry to develop and execute innovative digital marketing strategies that drive brand growth and customer engagement. The ideal candidate is a strategic thinker with hands-on experience leveraging AI tools to streamline content creation, build personal brands, and optimize marketing performance across multiple digital channels.

This role is ideal for someone who understands the evolving travel landscape, consumer behavior, and emerging AI technologies, and can translate these insights into high-impact marketing campaigns.

Responsibilities:

• Develop and execute comprehensive digital marketing strategies aligned with business goals and target audiences within the travel industry.

• Create and oversee multi-channel marketing campaigns across social media, email, SEO, paid advertising, and content marketing.

• Utilize AI-powered tools to generate, optimize, and scale high-quality marketing content including blogs, social media posts, videos, newsletters, and campaign assets.

• Develop and grow personal brands for executives, founders, or key stakeholders through thought leadership and content strategies.

• Identify emerging marketing trends, AI technologies, and best practices to continuously improve campaign performance.

• Collaborate with designers, content creators, and other stakeholders to produce engaging marketing materials.

• Analyze campaign performance using analytics tools and provide data-driven recommendations for optimization.

• Manage content calendars and ensure consistent brand messaging across all platforms.

• Stay informed about travel industry trends, customer behaviors, and competitive activities.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent practical experience).

• 4+ years of experience in digital marketing, with experience in the travel or hospitality industry preferred.

• Strong understanding of digital marketing strategy, including SEO, SEM, social media, email marketing, and paid media.

• Proven experience using AI tools (such as ChatGPT, Claude, Gemini, Jasper, Midjourney, Canva AI, or similar) for content creation and marketing workflows.

• Experience developing personal branding strategies and creating executive thought leadership content.

• Strong analytical skills with experience using marketing analytics platforms such as Google Analytics, Meta Business Suite, or similar.

• Excellent written and verbal communication skills.

• Ability to manage multiple campaigns and projects in a remote environment.

• Highly creative with a strategic mindset and strong attention to detail.

Benefits:

• Opportunity for 100% remote work.

• Competitive compensation package.

• Access to AI-powered marketing tools and ongoing professional development.

• Opportunities for career growth in a fast-paced, innovative environment.

If you are passionate about leveraging your expertise for the growth of top-tier firms and advancing your professional trajectory, apply now!

Note: Only shortlisted candidates will be contacted for further discussions.

Teams Squared is an equal opportunity employer, valuing diversity and inclusivity.