Marketing Growth Manager

About Arena:

Arena is a Series A company backed by top-tier investors such as CRV, Redpoint and Craft Ventures. Arena offers a unique work environment and the chance to collaborate with diverse teammates across multiple countries, with a culture of ownership (autonomy, growth, and responsibility).

We are a startup created in Silicon Valley with a mission to build communities for creators, publishers and brands with the power of AI. Companies using Arena include Disney, Reuters, Fox, Red Bull and NFL. We have +2,000 customers in 150 countries, with +50M users having conversations on Arena every month and engaging with our AI Agents.

Arena is also expanding its AI product portfolio with MyAvatar.AI, a multimodal platform that enables users to create intelligent, personalized AI avatars through voice, video, and conversational interfaces.

Sometimes you're stuck in marketing where you're spending more time planning campaigns than learning what actually drives growth. If you enjoy running experiments, finding new growth opportunities, and turning data into results — then Arena is the company you're looking for.

About the Role:

We’re looking for a Marketing Growth Manager to drive customer acquisition, activation, and conversion across Arena’s growth channels.

You’ll own growth experiments across paid, organic, partnerships, email, landing pages, and conversion, working closely with Sales, Product, and Customer Success to identify opportunities and turn insights into measurable growth. This is a hands-on role for someone who is highly analytical, curious, and comfortable testing, learning, and iterating quickly.

What you will be doing:

• Own and execute growth experiments across paid, organic, partnerships, email, landing pages, and conversion.
• Identify opportunities across the customer funnel and develop experiments to improve acquisition, activation, conversion, and retention.
• Manage and optimize paid acquisition campaigns across relevant channels, continuously improving CAC, conversion, and pipeline contribution.
• Develop and test landing pages, messaging, offers, CTAs, and conversion flows to improve performance.
• Build and execute email and lifecycle campaigns to engage, nurture, and convert prospects and users.
• Analyze marketing and funnel data to identify trends, opportunities, and areas for improvement.
• Partner with Sales, Product, and Customer Success to align growth initiatives with business and revenue goals.

Must-Have Experience:

• 4+ years of experience in Growth Marketing, Performance Marketing, Demand Generation, or a similar role.
• Proven experience running growth experiments across multiple acquisition and conversion channels.
• Strong understanding of marketing funnels, acquisition, conversion, CAC, LTV, and attribution.
• Hands-on experience with paid acquisition, email marketing, CRO, landing pages, and analytics.
• Strong analytical mindset and ability to use data to identify opportunities and make decisions.
• Experience in B2B SaaS, technology, or high-growth companies.
• Strong experimentation mindset, communication skills, and ability to work cross-functionally.
• Fluent English

Nice-to-Have Experience:

• Experience with SEO, content marketing, affiliate or partnership growth.
• Experience with Google Ads, LinkedIn Ads, Meta Ads, HubSpot, GA4, or similar tools.
• Experience with A/B testing, product-led growth, lifecycle marketing, or marketing automation.
• Experience with MarTech, AdTech, AI, Creator Economy, or digital media.
• Basic SQL or experience working directly with product/business data.

We also have some sweet perks like:

🔥 Be a part of the team in Silicon Valley and join a global team
💪 A team of exceptional engineers leading the cutting-edge AI Agents.
💶 Competitive salary package & benefits
⛱️ 4 weeks of paid time-off
📖 Learning and Development budget
🚀 Key moment to join Arena in terms of growth and opportunities
💻 Ability to put your stamp on real-world AI applications that serve millions of users.
📚 Fast-learning environment, entrepreneurial and strong team spirit
🌍 Multiple nationalities: cosmopolite & multi-cultural mindset
💆‍♀️ Our people matter, work-life balance is important at Arena