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Analyze paid marketing campaigns and connect marketing data with product metrics to assess campaign effectiveness, monitor funnel health, and identify anomalies. Build recurring reports, respond to performance alerts, recommend campaign and budget changes, and collaborate with marketing, product, and data teams to improve tracking and data pipelines.
We are looking for a Marketing Analyst. You will be the first dedicated marketing analyst on the product and fully own marketing analytics: notice deviations first, localize the problem, explain whether it comes from marketing or from the product, and propose a solution. Your main goal is to design and run a regular monitoring framework for marketing and product performance that systematically finds issues and growth opportunities. You will work closely with User Acquisition Managers, product managers, product analysts, data engineers, and data scientists, and with strong results there is a clear path to grow in seniority and potentially lead the marketing analytics direction.
About our product: We’re building one of the world’s most powerful live-streaming platforms - 400K+ monthly active users connecting through live events, video chats, and real-time communities. Our mission: bring joy, fight loneliness, and deliver safe, ad-free entertainment people actually want to come back to.
We’re already Top 5 in the US and Top 10 worldwide, expanding fast into Arab markets and Europe - with one clear next milestone: global Top 5. You’ll join an expert team where every idea gets tested and every release reaches millions.
Are you in?
\nAnalyze paid marketing campaigns across channels, regions, and creatives
Build regular reports and provide ad-hoc analytics on marketing effectiveness: CAC, ROI, LTV, attribution
Connect marketing data with product metrics to measure the true business impact of campaigns
Monitor marketing funnel health and detect anomalies or drops in performance
Respond fast to marketing alerts: confirm whether an issue affects all traffic or a specific source and which metric is hit
Provide actionable recommendations on campaign optimization and budget allocation
Collaborate with product analysts, marketers, and data engineers to improve data pipelines and tracking
Hands-on experience monitoring key metrics together with marketing and product teams, spotting anomalies and turning them into recommendations for managers
Solid understanding of marketing metrics (CAC, ROI, LTV, ARPU, retention) and attribution models (last-click, multi-touch)
Confident SQL
Experience with BI tools (Tableau, Looker, or similar)
Strong problem identification skills, critical thinking, and a clear view of cause-and-effect relationships
Ownership mindset: you set your own goals, check progress without waiting for a review, and bring your own hypotheses
Clear communication: you can turn complex findings into business decisions
Daily use of AI tools (ChatGPT, Claude, Gemini, or similar)
Would be a plus
Experience with mobile attribution platforms (AppsFlyer or similar)
Background in both marketing and analytics roles
Care and support
20 paid days off, 15 days off due to sickness, and 6 extra days for family moments that matter
Up to 10 additional days off for public holidays
100% medical insurance coverage
Sports and equipment reimbursement
Financial and legal support when you need it
Maternity Recovery Support Allowance
Position retention and support for teammates who joined the Armed Forces of Ukraine
Active participation in social initiatives supporting Ukraine
Team spirit beyond the screen: company marathons, themed masterclasses, and teambuildings people actually look forward to
Comfortable environment
Fully remote cooperation: our processes are built around it. Kyiv hub is there if you want it
Modern equipment, or reimbursement for your own setup
Investment in your future
Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking and streaming niche
Clear KPI system, so you always know what “good” looks like, no guessing games
Access to premium AI tools and technologies
Performance-based reviews and Individual Development Plans (IDPs)
Reimbursement for professional courses and English classes
Corporate library, book club, and regular knowledge-sharing events
Intro call
Technical interview
Reference check
Offer
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