Lead Generation Specialist Home Improvement

 Posted 2 months ago
     
2-5 years experience
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AI Summary

The Lead Generation Specialist is responsible for developing and implementing lead generation programs and setting appointments for the outside sales team. They will also manage marketing campaigns, nurture leads, and coordinate neighborhood events to drive business growth.

Lead Generation Specialist: Home Improvement

We are one of the fastest growing brands in the one day bath remodeling industry. We are looking for quality people to join our winning team. Our goal is simple, to beautify bathrooms across North America by manufacturing and installing attractive, durable and maintenance-free bath remodeling fixtures. Thereby, we enrich the lives of those we touch.

We are looking to hire an experienced Lead Generation Specialist to work from our Toms River, NJ office.

The Lead Generation Specialist will be responsible for the development, implementation & success of the lead generation program and for setting and confirming appointments for the outside sales team. This position will play a crucial role in creating, implementing, and reinforcing best practices and procedures to make lead generation discipline and the Sales team successful. 

Responsibilities include:

  • Follow up with existing customers and “work the neighborhood” to develop reviews, create testimonial videos and get referrals.  TAKE ADVANTAGE OF THE EXCELLENT WORK WE DO
  • Prospecting, generating, qualifying, processing, and following up on leads, and appointment setting for outside sales team
  • Nurture ALL outbound / inbound sales lead campaigns
  • Marketing automation & funnel implementation
  • Inbound/outbound telemarketing, texting & email
  • Networking with 55+ communities
  • “Grassroots” networking & canvassing
  • Neighborhood events
  • Foster positive relationships with current and develop potential business partners (JV’s)
  • Implement & Monitor all social media & digital marketing programs
  • Regularly interact & answer questions from online & social media prospects
  • Research and identify prospective new Markets & Customers
  • Home show & event co-ordination
  • Effectively communicate and present the EI product solution and value proposition to customers
  • Providing consistent, concise, accurate and timely weekly/monthly sales lead gen activity reports to management
  • Working collaboratively in a team environment and independently
  • Solving complex technical integration solutions and issues
  • Demonstrates a commitment to the technology industry staying educated on the new regulations, our product solutions changes, innovations and trends.
  • Achieving sales lead gen and appointment quotas

Qualifications

  • High school diploma or equivalent degree is required
  • Ability to prioritize and manage several milestones and projects efficiently
  • Experience planning large-scale marketing implementation
  • Experience working with a diverse team and promoting a positive brand image
  • Must possess excellent communication skills both oral and written and be skilled in “Selling via Phone” successfully
  • Show a proven track record achieving sales lead gen and appointment quotas

Preferred Experience:

  • 2-3 years of sales telemarketing experience in a home improvement.
  • Experience with lead generation and marketing automation software

Additional Information

We offer a competitive salary and remote working options

Apply today and we’ll review your qualifications to see if you might be the next great member of our team.

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