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G&S Integrated Marketing Communications Group

Junior Account Executive - G&S Business Communications

Posted 21 days ago
$49000 - $59000 per year
0-2 years experience
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AI Summary

The Junior Account Executive is responsible for coordinating and executing content marketing projects across various digital channels. They will also manage media relations, develop performance reports, and collaborate with cross-functional teams to ensure project success.

Junior Account Executives are responsible for project execution and day-to-day account activities as a part of a collaborative, multi-function team. 


Responsibilities:

  • Responsible for coordinating and executing content marketing projects, including:
  • Developing tactical governance and requirement documentation.
  • Content development and editing for various mediums including web, social media, email, and digital advertising.
  • Prepare content for digital execution, including editing content for SEO; photography selection and preparation; placement selection; title and META tags; and coordinating upload with the web developers.
  • Collaboration with peers in advertising, web development, marketing automation, community management and event marketing for project execution
  • Develop proactive media relations pitches, secure placements and maintain reporter relationships over time.
  • Learn the client markets, products, audience and how to apply knowledge to creative content aligned to audience and channel.
  • Understand and follow project processes with the ability to execute projects with little oversight.
  • Collaborate with account senior leaders and the analysts to develop and deliver performance reports that provide actionable recommendations.
  • Provide regular proactive updates to supervisors and project managers on projects and responsibilities.
  • Participate in agency staff and group meetings.
  • Track/enter time with precision on a daily basis.

Skills/Qualifications:

  • Minimum of 1 year agency or corporate communications experience required, inclusive of internship
  • Experience working in the ag industry is required.
  • A strong understanding of and experience with digital channels, AI (and other technology) and content marketing are required
  • A willingness to be proactive and work effectively in an exciting and fast-paced team environment.
  • Ability to apply logical thinking to problem-solving; providing practical solutions that achieve results.
  • Strong written and verbal communications skills and the ability to interact with clients, vendors and co-workers.
  • Effective time management skills and ability to meet deadlines.
  • Must be a team player with a commitment and dedication to the agency’s success

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