Graphic Designer

ABOUT THE BUSINESS

We are a fast-moving digital marketing agency creating performance-driven creative across paid media, social, retail media, and digital advertising. Our work spans multiple industries, platforms, and client accounts, requiring designers who can move quickly, adapt creative across channels, and maintain strong brand consistency while meeting the technical requirements of each platform.

We've teamed up with Handoff to bring on a Digital Graphic Designer who will create high-performing digital creative across paid social, display, programmatic, retail media, and organic social channels. This role is ideal for someone who understands that great digital design goes beyond aesthetics, combining strong visual judgment with platform specs, safe zones, file requirements, and performance considerations. You'll also use AI-assisted design tools as part of your regular workflow to accelerate production and explore new creative directions without sacrificing quality.

RESPONSIBILITIES

Paid Social & Digital Creative:

• Design static, carousel, and short-form video or motion creative across Meta, TikTok, Pinterest, and LinkedIn.

• Adapt campaign concepts into multiple aspect ratios and formats, including 4:5, 1:1, 9:16, and 16:9.

• Design within platform-specific safe zones, text limits, technical specifications, and approval requirements.

• Create platform-native creative that feels intentional rather than simply resized across channels.

Display & Programmatic:

• Create static and HTML5 display ads across standard IAB sizes and digital advertising formats.

• Design within file-size, technical, and platform restrictions for ad networks and DSPs.

• Build responsive and adaptive creative systems that scale efficiently across large display campaigns.

• Maintain visual consistency while adjusting layouts and assets across multiple formats.

Retail & Retail Media:

• Design product-level and sponsored creative for retail media platforms including Amazon, Walmart Connect, Target Roundel, DoorDash Ads, and Instacart Ads.

• Follow retailer-specific creative guidelines, image requirements, and approval standards.

• Develop A+ Content, storefront assets, product detail page creative, and other marketplace content as needed.

• Adapt creative quickly as retailer requirements and platform standards evolve.

Organic Social & Content:

• Create content for feeds, Stories, Reels, carousels, and other organic social formats.

• Translate broader campaign concepts into platform-first social content that feels native to each channel.

• Stay current on emerging social formats, content styles, and platform trends.

• Support both static and vertical-video creative needs across client brands.

AI, Workflow & Collaboration:

• Use AI-assisted tools for generative imagery, object/background removal, resizing, repurposing, and creative exploration.

• Apply sound judgment around when AI is appropriate based on brand standards, licensing, and client sensitivities.

• Partner with strategy, media buying, and account teams to translate campaign goals into effective creative.

• Maintain organized design files, templates, and reusable assets while continuously improving the design-to-launch workflow.

ABOUT YOU

• 2+ years of experience designing for digital advertising, ideally in an agency or multi-client environment.

• Strong portfolio featuring real, shipped work across paid social, display, retail media, or digital advertising.

• Strong working knowledge of platform specs, safe zones, formats, and creative requirements across channels such as Meta, TikTok, Pinterest, and retail media.

• Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign.

• Comfortable using AI-assisted design and image-generation tools as part of a regular creative workflow.

• Strong eye for typography, layout, visual hierarchy, and brand consistency.

• Ability to adapt creative across multiple brand voices, accounts, platforms, and campaign formats.

• Highly organized and comfortable managing multiple projects, clients, deadlines, and revisions simultaneously.

• Strong communication skills with the ability to receive and incorporate feedback from multiple stakeholders.

• Detail-oriented approach with the ability to maintain quality while working at a fast production pace.

NICE TO HAVE

• Experience designing for CPG or financial services clients.

• Experience creating HTML5 banner ads or working with tools such as Google Web Designer, Celtra, or similar platforms.

• Direct experience with Amazon, Walmart Connect, Target Roundel, DoorDash, or Instacart creative.

• Basic understanding of paid media metrics such as CTR, CPM, and creative performance, and how those insights can inform design decisions.

• Experience with After Effects, motion design, or basic video editing.

• Familiarity with Figma or other collaborative design platforms.

• Experience with AI tools such as Adobe Firefly, Midjourney, Photoshop Generative Fill, or similar platforms.

WHY YOU’LL LOVE IT

• Design for real performance channels: Your work will live across paid social, retail media, display, programmatic, and organic social.

• Work across multiple brands: You'll have the opportunity to design within different visual identities, audiences, and campaign objectives.

• Build smarter creative systems: You'll create adaptable design systems rather than rebuilding every format from scratch.

• Use AI as part of the creative process: AI-assisted tools are expected to help you move faster, explore more ideas, and streamline production.

• Collaborate across disciplines: You'll work closely with strategy, media, account, and creative teams to connect design with campaign goals.

• Stay close to what’s changing: Platforms, formats, and creative standards evolve constantly, giving you room to experiment, learn, and sharpen your craft.