Founding Marketer

 Posted an hour ago
     
2-5 years experience
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AI Summary

Own the positioning, messaging, and category narrative while building the foundational GTM marketing engine. Create core assets such as website copy, sales decks, and customer stories to scale from founder-led growth to a repeatable enterprise motion.

At Centralize, we're building the GPS for navigating trust in complex deals — the relationship intelligence platform redefining CRM in the AI era. Webflow, Intercom, Brex, Cognition, LangChain, and Cresta use us to close their largest deals. We've grown 5x in the last year and accelerating.

We just raised a Series A led by NEA and we're about to bring Centralize to the world: a public launch, self-serve signup, and the start of an enterprise revenue category becoming a household name.

Centralize was founded by Rachit Kataria, a founding engineer on Facebook Shops who helped scale it to 250M MAUs, and Will Wang, who led the launch of Slack Huddles, the fastest-growing product in Slack's history.

Job Description:

  • Own positioning, messaging, and category narrative as Centralize evolves from an early product into a category-defining platform

  • Build the foundational GTM marketing engine as we scale from founder-led growth into a repeatable enterprise motion

  • Create core GTM assets including:

    • website copy

    • launch materials

    • customer stories

    • sales decks

    • product demos

    • one-pagers

    • outbound messaging

    • sales enablement collateral

  • Partner closely with founders, AEs, customers, and product teams to turn customer insights and product usage into repeatable GTM motions

  • Drive customer storytelling, webinars, dinners, field marketing initiatives, and community engagement programs

  • Own product launches and rollout coordination across product, engineering, sales, and customer success

Who we're looking for:

  • 4+ years of experience in product marketing, growth marketing, or founder-led GTM environments, ideally at a seed or Series A B2B SaaS startup

  • Strong storytelling instincts and the ability to turn messy customer conversations, technical workflows, and product insights into compelling narratives

  • Experience building positioning, messaging, launches, or GTM programs from 0 → 1

  • Portfolio of launches and assets that moved pipeline, win rate, deal speed, or customer adoption

  • Excited by AI-native workflows, modern revenue tooling, and the future of enterprise sales software

  • Comfortable operating with ambiguity, high autonomy, and fast iteration cycles

  • Wants to work directly with founders and customers while helping define a new category from the ground up

Why Centralize?

  • Joining right as we launch publicly and the category goes mainstream

  • Selling to revenue teams at Webflow, Intercom, Brex, Cognition, Cresta, and LangChain — with bottoms-up adoption that turns reps into champions

  • Backed by the people who built modern enterprise software. Our NEA partner was the President of Salesforce and New Relic. Salesforce Ventures led our Seed and doubled down on the A — the system of record is investing in the system of action sitting on top of it

  • Angels include Cal Henderson (Co-Founder, Slack), Noah Weiss (former CPO, Slack), Eleanor Dorfman (Head of Sales, Anthropic) and GTM leaders from Figma, Box, Dropbox, and Notion

  • You're a power user of what you sell. Your workflow is the proving ground. Your feedback moves the roadmap.

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